I'm having exactly the same problem, which makes text reading absolutely ridiculous.
Just bought a factory overvolted Nvidia-based graphics card (EVGA GTX650TI Boost) and when I plug the card into my secondary monitor via DVI -> VGA adapter (or pretty much any monitor that doesn't have DVI ports), I notice a weird pinkish-reddish tinge throughout the entire screen causing a lot of eyestrain especially when reading (font-rendering), and there's absolutely nothing I can do to fix this (tried rolling back drivers, custom resolution/refresh rate, two different dvi->vga adapters and nothing). Have also messed around with hue settings and what Nvidia likes to call 'Digital Vibrance' and it kinda helped, tried disabling the latter though as it messes up with color accuracy but there's no way of doing that (they say 50% is neutral but that's not true). Funny thing is that this monitor has always worked great with ATI/AMD graphics cards so I figured this is probably a Nvidia driver problem as the company deliberately refuses to release some simple fix that would come in handy (e.g., monitor reporting incorrect EDID values, full-RGB range HDMI, etc etc) or it could be an issue affecting factory overvolted cards like the EVGA SC and MSI Lightning cards. I'd also like to stress the fact that when in Linux and without installing any Nvidia drivers of course image quality looks apparently normal and great (not as good as a ATI-AMD graphics card but acceptable).
So as a result I figured out a simple and fast solution which is never buy Nvidia cards ever again - has caused me way too much trouble already.