Yesa, they will serve well, are they the best option in their respective categories .... consider the following:
Cooler - The Phanteks is a better cooler than the Noc and a helluva lot more attractive.
https://www.youtube.com/watch?v=R5lAbnPml4o
TIM - Read the AS5 home page
While much safer than electrically conductive silver and copper greases, Arctic Silver 5 should be kept away from electrical traces, pins, and leads. While it is not electrically conductive, the compound is very slightly capacitive and could potentially cause problems if it bridges two close-proximity electrical paths.
Due to the unique shape and sizes of the particles in Arctic Silver 5's conductive matrix, it will take a up to 200 hours and several thermal cycles to achieve maximum particle to particle thermal conduction and for the heatsink to CPU interface to reach maximum conductivity. (This period will be longer in a system without a fan on the heatsink or with a low speed fan on the heatsink.) On systems measuring actual internal core temperatures via the CPU's internal diode, the measured temperature will often drop 2C to 5C over this "break-in" period. This break-in will occur during the normal use of the computer as long as the computer is turned off from time to time and the interface is allowed to cool to room temperature. Once the break-in is complete, the computer can be left on if desired.
Shin Etsu matches the AS5s thermal properties without the curing issue sand Gelid Extreme is what I now use on all hi end builds.
http://www.newegg.com/Product/Product.aspx?Item=N82E16835150080&cm_re=shin_etsu-_-35-150-080-_-Product
MoBo - Nice $20 discount but on a Z87 gaming box, I'd be grabbing the MSI GD-65 (unbelievable component quality at this price range) which is now available for a ridiculous price of $131 ($168 - 10% off w/ promo code 52MEMDAY12, ends 5/26 - $20 MIR
http://www.newegg.com/Product/Product.aspx?Item=N82E16813130692&cm_re=GD65-_-13-130-692-_-Product
The board is a a 98% feature for feature match for the Asus Hero which is $70 more but has much better Mil Spec componentry.
Now with Z87 discussion outta teh way, I'd look at the newer Z97 boards instead.... same board, new chipset
http://www.newegg.com/Product/Product.aspx?Item=N82E16813130769&cm_re=GD65-_-13-130-769-_-Product
Look at the 2133 memory .... just $12 more w/ 15% off w/ promo code EMCPEHW34, ends 5/26
http://www.newegg.com/Product/Product.aspx?Item=N82E16820231571
GFX - Here's the only choice I'd argue hard against .... the SC 780 is a consistent last place finisher. Asus had the strongest card upon release ( I bought 2 back then and have them at 1189 MHz (25% over reference speeds) and since the article below, MSI retooled there's and boosted it from 902 to 954 MHz outta the box.....it's also $43 cheaper than the EVGA
http://us.hardware.info/reviews/4639/10/nvidia-geforce-gtx-780-asus-vs-evga-vs-inno3d-vs-msi-conclusion
http://www.newegg.com/Product/Product.aspx?Item=N82E16814127746&cm_re=msi_780-_-14-127-746-_-Product
PSU - Excellent choice, I have the X-1250 powering my 780s (46 watts of water pumps pushed me beyond the 850. Absolutely no concerns about having extra power:
1) You only pay for power ya use..... all the extra watts means with one card is that PSU and case will run cooler and more efficiently
2) You wil save money on power as PSUs hit their peak efficiency point at 50% load.
Fans - Can't comment as don't know what case ya have but if 140mm mounts available the Phanteks fans kick tail
http://www.overclockersclub.com/reviews/phenteks_f140/2.htm
$10 each is killer price ....too bad only one per household ... I have 10 need 5 more.
http://www.newegg.com/Product/Product.aspx?Item=N82E16835709023&cm_re=Phanteks-_-35-709-023-_-Product
And there new 120s are out with same design not on newegg yet
http://phanteks.com/PH-F120S.html
Monitor - Best gaming option.
Case - The 500R ($139.99) is at ridiculous price of $59 right now .... $139.99 - $40 newegg discount - $20 promotional gift card w/ purchase, ends 5/26 - $20 MIR
The new Enthoo Luxe is gonna shake things up in the < $150 category
http://www.newegg.com/Product/Product.aspx?Item=N82E16811139009&cm_re=500r-_-11-139-009-_-Product
As for Fan Control I have the Reeven Six Eyes (comes in white or black). Will monitor 6 component temps and display on front panel and allow you to control 6 fans. I just use for temp / rpm display as BIOS control of fans, or better said ..... control by the provided MoBo software, is far superior.
http://www.frozencpu.com/products/21570/bus-365/Reeven_RFC-01_Six_Eyes_525_Bay_Fan_Controller_Temperature_Display_-_White.html