OK, so I bought a new 100 foot cable from a different manufacturer (also pre-fitted with RJ45s). Tested it before install (while still coiled up in its packaging) and got 58/38 Mbps throughput. Installed it running from the router located in the second story of my house down an outside wall to the crawl space and then through the crawl space to a TV in the family room. The installation involved no kinks or tight bends, no runs near microwaves or high voltage lines or even as far as I could see near to any 240/120 volt lines. After all this I got a similar result to that obtained with the previous cable (i.e. only about 11/5 Mbps). Any explanations out there? Would moving to shielded cable be worthwhile (though I don't know what I would be shielding against in this simple domestic install)?