As others have said, black fri and cyber monday deals are hit and miss. black fri appears to be all month long and if it's newegg you're looking at for parts, believe it when they say a part is on sale through a certain date. the next day, the price hikes back to normal. doubt the i5 4690k will be discounted much, it's a new(ish) release and intel cpu's don't get heavily discounted. not like amd.
i'm posting because right now the cheapest i've found the 4690k was through ncixus.com for 219 + $3 insurance. glad i grabbed it, it's not avail now. i literally bought it yesterday. it might become avail again but you need to keep checking someplace like pcpartpicker.com (that's how i found it).
i also picked up the gigabyte ud5h z97 mobo for $149 ($40 off) plus it has a $20 mir on newegg. 129 for a 189 mobo isn't bad. team ram was on sale $10 off (2x4gb ddr3), no deal on the cm hyper 212 evo - $35 at newegg, but all together i also had a coupon code in my email for another 5% off ($12.50).
All in all, compared to newegg retail, i saved around $102.50 and black fri/cyber mon haven't even hit yet. even if there's slightly better deals i don't think they'll be much better honestly and no guarantee it'll be deals on the stuff i wanted (that was discounted now). no stressing over missing a deal since i think i got a pretty good bargain and that alone is worth it to me since this stuff is going to be an upgrade for someone as a christmas present.
ymmv, but keep checking because some deals are just for a few hours or days. if it looks good and it's what you want, i'd get it rather than waiting. even if the best stuff is discounted for cyber monday, chances are it'll be a roll of the dice when you're competing with everyone else for the same things. good luck.