Prebuilt Budget Gaming Build under $1000 What do you think?

Ok, so I use this site for market/product research to understand what and how I should setup our new lines of PC's as they come out. I would like to ask a question about Our new line-up I want to know what intelligent, well informed, people think of our new line-up and the pricing of such. This Line is planned to launch in the next week or so but I thought I would see what people here thought of it, and the pricing.

I have made sure not to include any information that would suggest where to buy this etc. I would just like to understand peoples thoughts on it.

Our Baseline Mid Grade system will be as such.

Intel I5 (unknown model yet still considering) 3.0ghz or above most likely a K model as Free overclocking is a large part or our repertoire.
Asus or Gigabyte motherboard (will be sli and crossfire capable)
Full Tower Case. (this is one of the cases we plan to use we typically have 4-5 choices but this is the only one we have decided on for sure) http://raidmax.com/chassis/agusta.html
750W Corsair 80+ Gold/platinum Power supply
8gb DDR3 Corsair Performance Ram (upgrade to 16gb 80$)
1 TB Seagate Barracuda or WD black 7200 RPM Hard Drive
256gb Sata 3 SSD
Windows 7 Home Premium or 8.1 Home Premium
R9 280X Asus DirectCU 2
Matching Backlit Gaming Mouse and keyboard (50$)
995$ Plus Shipping
Upgrade to I7 1075$

Or Crossfire with I5 For 1295$
Upgrade to I7/Crossfire 1375$ (This would be a quad core i7 not hex etc.)

These come with choice of lighting, Professional cable managment/UV sleeving. Cold Cathodes Etc At no extra Cost.

This will include 3yr Parts/Labor Warranty, Free Lifetime Tech support, Free Upgrade Service, Antivirus Suite, Office Suite, etc.

I appreciate any and all thoughts and criticism if you feel this setup would be better with a different Card etc. Please remember this is supposed to be a budget build not a 4000$ build this is suited more towards the average gamer.

I have looked at other builders and it seems the lowest I can find for a similar system is 1400$ for the base system.
1700$ with crossfire
1800 with I7

So what do you think is this a good deal? Should I change the system configuration?(please remember this is a base configuration Nvidia Cards etc are available through upgrade.)

Any and all other criticism would be greatly appreciated, we work very hard to add value to our systems. We are a budget builder, as a small company our added value is that we don't have as much overhead and can do things cheaper. We work hard to keep our customers happy and make sure that they get a system that provides a value they can't get anywhere else let alone the customer service, tech support, and upgrade services we offer(we have a free upgrade plan that anyone that purchases a computer can upgrade the components on that system for up to 5 years for only the cost of components ... no labor charges) Those value adding parts are what bring customers to us and why they stay with us.\

Most of our sales are done through a different kind of configurator. You merely answer a couple questions, what games do you play? what settings do you run? what resolution is your monitor? Then based on your answers it suggest a base build. from there you just add things you like. Our website is built for the non-tech savy. its meant to help people who don't really understand what they need. We also have someone on staff at all times to help answer questions and help people who still aren't sure. (Actually even as the owner I still do that alot it feels good to help someone knowing they got a good deal on something that will actually be useful without them having to waste huge amounts of money on something they will never use.

Because of these things I would like to insure that anything I suggest is going to be the best value for their money so please let me know if anything else needs adjusted. (have thoughts ideas anything i can do to make my customers happy is always a good thing.)