MSI, its the coolest and the quietest out there, EVGA ACX 1.0 is flawed by design resulting in higher temps, doesn't affect performance much, but ACX 2.0, which has been just released, is much better, advisible too. Asus is great at everything, but best at nothing particular, perhaps looks. I'd go with MSI gaming over all of them, its a great card for OCing too.