New build crashes on every restart, shutting down and powering up is fine.

Z87 classified mobo, intel i5. motherboard gives undefined error (FF) when I try to restart.. Any ideas at all?

UPDATE: Sorry for the delay in this reply, I've been busy with school when I'm online. I'm just hoping to learn of some generic possible causes to this problem, it might be unique to my system, so I will explain in detail. I am hoping there aren't too many things that could cause this to happen, so I don't have to troubleshoot TOO much without results.

I'm in a hurry so I'm just going to paste my complete build from Amazon:

Rosewill ATX Slim Full Tower Gaming Computer Case RISE Black
http://www.amazon.com/gp/product/B00KWXKSKW/

EVGA Z87 Classified (LGA1150) Haswell, EATX, 4 DIMM Dual-Channel DDR3 2666MHz Motherboard (152-HW-E878-KR)
http://www.amazon.com/gp/product/B00GN5DEAO/

Intel Core i5-4690K Processor 3.5 GHz LGA 1150 BX80646I54690K
http://www.amazon.com/gp/product/B00KPRWB9G/

EVGA GeForce GTX 660 SIGNATURE2 3072MB GDDR5 DVI mHDMI DP Graphics Card 03G-P4-2667-KR
http://www.amazon.com/gp/product/B00966IP0Q/

EVGA SuperNOVA 650G1 650W ATX12V Power Supply 120-G1-0650-XR
http://www.amazon.com/gp/product/B00K85X2AW/

Asus 24x DVD-RW Serial-ATA Internal OEM Optical Drive DRW-24B1ST (Black)
http://www.amazon.com/gp/product/B0033Z2BAQ/

G.Skill 16GB (2 x 8GB) DDR3 PC3-19200 2400MHz TridentX Series CL10 (10-12-12-31) Dual Channel kit (F3-2400C10D-16GTX
http://www.amazon.com/gp/product/B0080FFZ8E/

WD Blue 1 TB Desktop Hard Drive: 3.5 Inch, 7200 RPM, SATA 6 Gb/s, 64 MB Cache - WD10EZEX
http://www.amazon.com/gp/product/B0088PUEPK/

Samsung Electronics 840 Pro Series 2.5-Inch 256 GB SATA 6GB/s Solid State Drive MZ-7PD256BW
http://www.amazon.com/gp/product/B009NB8WRU/

Glad I got that out the way! Sorry for all the text^

I'm wondering if its something to do with the solid state? Maybe restarting uses a lot of power and the power supply cant handle it? The RAM runs at the maximum rated voltage that the motherboard says it can handle, maybe it goes over slightly and the freezing/crashing on restart is a safety feature to prevent damage to the motherboard? Something else maybe?

Again, the problem is when I choose to restart the computer, it shuts down but does not power up, the computer hardware remains on and LED lights are visible in the computer, but the screen is blank. A diagnostic chip on the motherboard with an LED screen reads error code "FF" which is not specified in the manual, I assume it just means there is a problem but it doesn't know what.

Shutting down and powering on manually has worked for everything so far, even updates that require restarts still work if I just kill the power when it hangs on restart as described above, and turn it back on.

Any ideas or possible causes to this problem are welcome!