Best Bang For the Buck Under $950

Solution
Just had to stick with a Black/Red theme.. :p Can put it closer to 950 if you get a H97M-PRO4..

PCPartPicker part list / Price breakdown by merchant

CPU: Intel Core i5-4440 3.1GHz Quad-Core Processor ($169.99 @ Newegg)
Motherboard: ASRock Fatal1ty H97 Performance ATX LGA1150 Motherboard ($91.14 @ SuperBiiz)
Memory: G.Skill Sniper Series 8GB (2 x 4GB) DDR3-1866 Memory ($56.99 @ Newegg)
Storage: Seagate Barracuda 2TB 3.5" 7200RPM Internal Hard Drive ($69.99 @ NCIX US)
Video Card: MSI GeForce GTX 970 4GB Twin Frozr V Video Card ($354.98 @ SuperBiiz)
Case: Corsair Graphite Series 230T Black ATX Mid Tower Case ($49.99 @ Amazon)...

TomThePotato

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Jul 2, 2014
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Just had to stick with a Black/Red theme.. :p Can put it closer to 950 if you get a H97M-PRO4..

PCPartPicker part list / Price breakdown by merchant

CPU: Intel Core i5-4440 3.1GHz Quad-Core Processor ($169.99 @ Newegg)
Motherboard: ASRock Fatal1ty H97 Performance ATX LGA1150 Motherboard ($91.14 @ SuperBiiz)
Memory: G.Skill Sniper Series 8GB (2 x 4GB) DDR3-1866 Memory ($56.99 @ Newegg)
Storage: Seagate Barracuda 2TB 3.5" 7200RPM Internal Hard Drive ($69.99 @ NCIX US)
Video Card: MSI GeForce GTX 970 4GB Twin Frozr V Video Card ($354.98 @ SuperBiiz)
Case: Corsair Graphite Series 230T Black ATX Mid Tower Case ($49.99 @ Amazon)
Power Supply: Antec High Current Gamer 620W 80+ Bronze Certified Semi-Modular ATX Power Supply ($59.99 @ Amazon)
Operating System: Microsoft Windows 8.1 (OEM) (64-bit) ($86.43 @ SuperBiiz)
Keyboard: Genius Imperator Wired Gaming Keyboard ($31.11 @ Amazon)
Total: $957.61
Prices include shipping, taxes, and discounts when available
Generated by PCPartPicker 2014-12-01 01:10 EST-0500

Stock will do just fine for a locked processor. H97 mobo for easier upgrades.
 
Solution
Hmm - about $800 without KB and OS.

Try -

CPU: Intel Core i5-4590 3.3GHz Quad-Core Processor ($185.98 @ SuperBiiz)
Motherboard: ASRock Fatal1ty H97 Killer ATX LGA1150 Motherboard ($101.98 @ SuperBiiz)
Memory: G.Skill Ares Series 8GB (2 x 4GB) DDR3-1866 Memory ($81.98 @ OutletPC)
Storage: Seagate Barracuda 1TB 3.5" 7200RPM Internal Hard Drive ($49.49 @ OutletPC)
Video Card: EVGA GeForce GTX 970 4GB ACX 2.0 Video Card ($319.98 @ SuperBiiz)
Case: Corsair Graphite Series 230T Orange ATX Mid Tower Case ($59.99 @ NCIX US)
Power Supply: XFX 550W 80+ Bronze Certified ATX Power Supply ($49.99 @ Amazon)
Optical Drive: Lite-On iHAS124-04 DVD/CD Writer ($16.98 @ OutletPC)
Total: $866.37

better build but another $50