azzazel_99 :
I wouldnt waste the money going from the 550ti to the standard 660. Its a waste of money. Either get the gtx970 or the gtx 760. Going from one generation of gpu directly to the next NEVER yields ANY gains for the upgrade. MAYBE if you were going to a 680 it would be viable but going from the lower end of one gen to the lower end of another is wasting money man. Go to a 700 series card or newer 900.
While I agree with it being a waste of money especially in the current marketspace, I think your wrong about "NEVER yields ANY gains for the upgrade".
The op is running a 550TI, the x50 lines (750, 650, whatever) are all general USE low end cards in that series, where as the x60, x70 and x80 are incrementally stronger GAMING cards, specifically made for performance for complex tasks. That the OP is going from older generation 550 to a next generation 660 is a big performance leap the OP can easily see a 'difference'. BUT... as the op has a 550ti, the TI was made to increase the performance of the x50 lines to 'game' on the very low cheap, so the difference between a 550TI and a 660 while measurable (say 10FPS more) won't be a phenominal gain.
OP: Depending on what games your playing, what settings your using (Ultra, High, low, etc.) and what display setting your using (1024x768 to 1080p) determines ALOT on how you PERCEIVE a upgrade, other then seeing more FPS (stuttering, long loads, still getting crashes, etc. also come into your perception). Honestly I think the 660 is a waste too, because it can NOT play current titles (aka 2013 forward titles) that demand alot more.
If you WANT to know what a game is BEST played with, go to www.canirunit.com , use the drop down and have it scan your system. Then you will get a MINIMUM results (FORGET THAT!) then a RECOMMENDED (this is ONLY what you should pay attention to), that will tell you what is needed for THAT GAME. You do this for all the titles your interested and you will get the idea what GPU range you need to invest in AND you will see what SETTINGS are also recommended to "see it like I did on youtube" (which seems to be the common 'standard').