Best Value for Money GPU?

The 960 is the equivalent of the 285 in both price and performance, tho the 960 overclocks better, and if these things matter ..... runs cooler, produces less heat and consumes less power (and in a big way ~ 100 watts). As was said above, I haven't been involved in a build since the 9xx series broke that didn't have one or more 970s in it unless it was 980s