"MSI's GeForce GTX 980 Ti introduces a new TwinFrozr V cooler variant to the company's GeForce lineup and is heavily overclocked to a base clock of 1178 MHz out of the box; the memory is also overclocked by 25 MHz. With the card's large boost range, it turns out to be the fastest GTX 980 Ti we have tested so far. Compared to the GTX 980 Ti reference board, the performance increase is an impressive 15% at 4K, which makes the card 10% faster than the GTX Titan X and 15% faster than AMD's watercooled Fury X. "
"MSI's GeForce GTX 980 Ti introduces a new TwinFrozr V cooler variant to the company's GeForce lineup and is heavily overclocked to a base clock of 1178 MHz out of the box; the memory is also overclocked by 25 MHz. With the card's large boost range, it turns out to be the fastest GTX 980 Ti we have tested so far. Compared to the GTX 980 Ti reference board, the performance increase is an impressive 15% at 4K, which makes the card 10% faster than the GTX Titan X and 15% faster than AMD's watercooled Fury X. "
theyre identical cards that the companies chose a middle point between the highest point they can be overclocked to the companies losing money through warranties of cards going bad.