So yesterday I built a new intel rig, using my Asus gtx 970 from my amd build. After downloading all drivers and getting the system running, I noticed that any time I turned on any moderately graphics intensive process, the fans immediately went from 0 rpms to over 3000. This card has never done that before in the past, keeping to its advertised silence by regulating it's fan speed based on the gpu temp. Any idea why now it only has two options, off or full throttle?