I consider 90C too high for sustained operation, personally....
my own 7700K runs 33C idle (800 MHz in Balanced mode) hits 72C max at 4.5 GHz on all cores (MCE on) under the worst case AVX load of Prime95 v 28.8, and only 63C in Battlefield 1, Prime95 V26.6, or Intel Extreme Tuning Utility /cpu stress test....
Unless you have a GTX1080Ti and are struggling to maintain 144 fps frame rates for high refresh rate monitors, most overclocked CPUs are spinning their proverbial wheels and are typically GPU-limited by many games even at 1080P... (BF1 for example, gains 1.5 fps at 5 GHz over stock)