Friend asked my opinion, but I wanted him to have the benefit of multiple opinions.
EVGA GeForce GTX 1070 Ti SC GAMING 08G-P4-5671-KR
$469.99
https://www.newegg.com/Product/Product.aspx?Item=N82E16814487387
specs:
i5-7500 / 8GB / GTX 950 / High Power HPG-600BR-F12
* Yes, he's aware that he needs to swap out his PSU.
EVGA GeForce GTX 1070 Ti SC GAMING 08G-P4-5671-KR
$469.99
https://www.newegg.com/Product/Product.aspx?Item=N82E16814487387
specs:
i5-7500 / 8GB / GTX 950 / High Power HPG-600BR-F12
* Yes, he's aware that he needs to swap out his PSU.