NVMe SSD are specifically made for those users who process lot of data on daily basis like youtubers, studio editor, film makers, animation professionals and data centers hence they would need technology which should be faster and reliable for their day to day work.
For gamers and average user, NVMe is overkill in most of the way because system boot and application loading time is not marginal also price difference of SATA and NVMe is higher hence it is not advisable.