Apply a dot of the thermal paste onto the processor.
Place your CPU cooler onto the designated area.
Ensure your cooler has a solid seal, and Viola! Your done!
This is what happens after you seal the cooler.
Do not use the "X" Way, the "W" way, the 4 corners way, anything. Use the pea!
Recommended Thermal Pastes:
Noctua NT-H1 *This is amazing*
Artic Cooling MX-4
Cooler Master ThermalFusion