I also think more could have been done with the brand, and it's kind of sad. Forgot how long ago HP acquired Voodoo, but HP has been putting too many resources in to Beats in the last couple of years.
I remember when Alienware and Voodoo PCs were their own company and that was the height of PC gaming. Each company was so gaming focused, they offered awesome cases, tested every system personally, and came with awesome warranties and customer service.
The last of the mohicans of the enthusiast PC market is Falcon Northwest. They are still their own company, alive and kicking. They had, and still have some of the most awesome paint jobs you will ever see on a case.
PC gaming took a slight dive with this current generation of consoles, and I am one who also jumped ship (sort of because of the CS and BF:2 hackers) for my PS3 I still own today. I always built my own rig, but these companies made PC gaming a breeze for people who weren't as technically inclined, or were, and just wanted bragging rights.
I hope PC gaming starts becoming huge again, not all these damn console ports, but only time will tell. I do miss having a gaming rig though
Long live PC gaming! But consoles do have their place.