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Nvidia Reportedly Prepping More Fermi Cards as 600-Series

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April 11, 2012 9:07:09 PM

lol Nvidia you sly dog but you can't fool me now Nvidia thanks to tomshardware ;) 
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April 11, 2012 9:07:36 PM

I just love the rebadging war. Eventually one of them is going to get bold enough to rebadge a mainstream or performance GPU...
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April 11, 2012 9:08:14 PM

It would be nice if they would produce more 680GTX's so some of us can actually buy one.
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April 11, 2012 9:10:27 PM

Enter people "upgrading" from GT 440s to GT 630s asking "why isn't my FPS going up?".
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April 11, 2012 9:11:33 PM

This is seriously misleading stuff. It's bad enough that AMD has been rebranding their mobile graphics chips on older generations, but now Nvidia is joining the game too. Is it possible for the FTC to prosecute this type of rebranding as false advertising?
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April 11, 2012 9:12:57 PM

It wouldn't be bad if they could rebrand the OEM Nvidia GT 545 and and call it a Nvidia GT 630 and sell it under 70 dollars.
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April 11, 2012 9:15:43 PM

Sneaky Sneaky. This reminds me of an episode of Malcolm in the Middle where they would put all of their leftovers into a casserole. It would become a 7-layer casserole, but eventually the casserole's 7th layer became the previous weeks 7-layer casserole - yuk. Have there been any re-badging of already re-badged cards?
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a b U Graphics card
April 11, 2012 9:18:21 PM

Quote:
Nvidia Reportedly Prepping More Fermi Cards as 600-Series


Are any of us surprised at this point?
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April 11, 2012 9:18:39 PM

:D  I will rebrand my TNT as 600 card and sell it for $600. :D 

Dudes, that's how real cache is made! :D 
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April 11, 2012 9:20:28 PM

whiteodianSneaky Sneaky. This reminds me of an episode of Malcolm in the Middle where they would put all of their leftovers into a casserole. It would become a 7-layer casserole, but eventually the casserole's 7th layer became the previous weeks 7-layer casserole - yuk. Have there been any re-badging of already re-badged cards?


The HD 7600 series should be a rebadging of the old 6700s, which in turn were rebadged from the 5700s.
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April 11, 2012 9:24:29 PM

To Carbonfountain:

You act like this is some tactic that only AMD has used until now. It isn't. nVidia is equally guilty in the rebadging game, and has been for years and years. It sucks, but it is old news. At least they get called out for it when it happens, so an informed buyer will know.
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April 11, 2012 9:25:16 PM

A Bad DayI just love the rebadging war. Eventually one of them is going to get bold enough to rebadge a mainstream or performance GPU...


Thought that already happened with the 9800gt
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April 11, 2012 9:27:28 PM

carbonfountainThe HD 7600 series should be a rebadging of the old 6700s, which in turn were rebadged from the 5700s.

I believe the HD7600's are rebadged HD6600's, not 6700's.
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a b U Graphics card
April 11, 2012 9:36:30 PM

A Bad DayI just love the rebadging war. Eventually one of them is going to get bold enough to rebadge a mainstream or performance GPU...

nVidia already has.... 8800GT rebadged to 9800GT and 9800GTX+ rebadged as GTS250.
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April 11, 2012 9:37:17 PM

dragonsqrrlI believe the HD7600's are rebadged HD6600's, not 6700's.


My bad. I may have confused it with the mobile chips, where the 7690m is a rebadged 6770m.
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April 11, 2012 9:47:47 PM

Someone cares about non-GTX GeForce?
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April 11, 2012 9:47:50 PM

Labeling old card with new because they have the same performance as new is shananigans.
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April 11, 2012 10:38:58 PM

carbonfountainThis is seriously misleading stuff. It's bad enough that AMD has been rebranding their mobile graphics chips on older generations, but now Nvidia is joining the game too. Is it possible for the FTC to prosecute this type of rebranding as false advertising?


Nvidia has rebranded cards quite a few times in its history. If you are talking about just mobile chips then you are right, but nvidia is privy to the way market works hehe
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a b U Graphics card
April 11, 2012 10:53:43 PM

Its terrible, the average person see's a higher number and thinks they are getting something faster than what they have and it may be in fact slower. Kinda like a 6770, someone would think it's much faster than a 4yr old 5850, but it's in fact MUCH slower. I don't like it at all what they do.
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a c 87 U Graphics card
April 11, 2012 11:23:16 PM

Quote:
There may be customers who are simply replacing an older card and they may not care what architecture they buy as long as the product in a retail shelf fits their price range. However, buyers who do basic research and consult Nvidia's product page may be tricked into believing they are buying a new product, while they are in fact purchasing last year's technology.


Isn't Fermi four or five years old, not just a year old? Also, the GT 440 is at least two years old.

whiteodianSneaky Sneaky. This reminds me of an episode of Malcolm in the Middle where they would put all of their leftovers into a casserole. It would become a 7-layer casserole, but eventually the casserole's 7th layer became the previous weeks 7-layer casserole - yuk. Have there been any re-badging of already re-badged cards?


The 7600 and below cards are all probably going to be VLIW5 cards, you know, the architecture from Radeon 5000... Nvidia also did some rebranding of their rebrands with their older cards. Here's to hoping that Radeon 8000 finally abandons VLIW5 for at least GCN or better.

geekapprovedIts terrible, the average person see's a higher number and thinks they are getting something faster than what they have and it may be in fact slower. Kinda like a 6770, someone would think it's much faster than a 4yr old 5850, but it's in fact MUCH slower. I don't like it at all what they do.


Correct me if I'm wrong, but isn't the 5850 more like two and a half years old?
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a b U Graphics card
April 11, 2012 11:41:21 PM

Fermi? More toaster ovens!!!
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a b U Graphics card
a b Î Nvidia
April 11, 2012 11:46:04 PM

TSMC can not produce enough 28nm. chips. So they have a choice.
Either have no products for sale.
Or
Run last generations proven chips with small tweeks and sell those.
What would you do?
OEMs want guaranteed volume. If you can not supply the volume of chips they need you get dropped out of the supply chain.
AMD also uses TSMC. They are in the same boat. All of their mobile line will be rebrands this time arround.
So it is not just Nvidia.
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April 11, 2012 11:49:00 PM

carbonfountainThis is seriously misleading stuff. It's bad enough that AMD has been rebranding their mobile graphics chips on older generations, but now Nvidia is joining the game too. Is it possible for the FTC to prosecute this type of rebranding as false advertising?

nVidia is joining the game now? Enter G92, first showing up as 8800GT, then as 8800GTS 512, then as 9800GT, then as 9800GTX+ and then as GTS250.
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a b U Graphics card
April 12, 2012 12:08:54 AM

We had this "news" here already. Nobody cares about low low end anyway.
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a c 87 U Graphics card
April 12, 2012 12:36:56 AM

maxinexusWe had this "news" here already. Nobody cares about low low end anyway.


Well, nobody except for 90+% of the computer industry cares about the low end. Oh wait, that's a lot of people that care.
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April 12, 2012 12:59:24 AM

if it is a 28nm fermi, I have little complain of "rebranding" but changing stickers for GT440? wtf. Why cant OEM just deal with it that continue selling GT440 are just OK.
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a c 87 U Graphics card
April 12, 2012 1:03:53 AM

Tomfreakif it is a 28nm fermi, I have little complain of "rebranding" but changing stickers for GT440? wtf. Why cant OEM just deal with it that continue selling GT440 are just OK.


It's 40nm and there will likely be minor, non-performance related differences like having some of Kepler's feature like adaptive V-Sync.
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April 12, 2012 1:50:22 AM

Hey, anyone want to buy my geforce 210, I mean 680, for $600? :D 
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Anonymous
a b U Graphics card
April 12, 2012 2:11:10 AM

@ A BAD DAY you forgot about the 8800GT? They rebadged that to the 9800GT. That was as mainstream as you could get. Same with the 9800GTX+ that became the 250GTX. NVIDIA as much as I like em can be very very sneaky.
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a b U Graphics card
April 12, 2012 4:12:50 AM

what a crap.-- relabeling old cards .. that's kinda low.
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a c 87 U Graphics card
April 12, 2012 6:39:01 AM

_Pez_what a crap.-- relabeling old cards .. that's kinda low.


It's common practice in almost all video card families. The Geforce 500 cards technically didn't do it, but they are all based on the same architecture (Fermi) as the Geforce 400 cards anyway. I think that the Radeon 5000 cards also didn't do it.

However, almost every other generation had relabeled cards. Radeon 7000 will also have some (Radeon 7600, 7500, 7400, and 7300 are all relabeled or at least based on the Radeon 5000 cards), Radeon 6000 is all either relabeled or based on the previous Radeon 5000 cards except for Radeon 6900 cards (6970, 6950, and the less common 6930), oh does the list go on. Nvidia had their fair share of doing it. Nvidia really liked the G92 core (they liked it so much that it was in THREE different generations just like many of the low end Radeon 7000 cards).

Neither AMD nor Nvidia are strangers to this. Sometimes there are good reasons for this. For example, cards below the Radeon 7750 in performance didn't really need a new architecture and using older fabrication processes meant that the newer cards would have greater supply on both the low and high end spectrum.

It also cuts costs further because the companies don't need to spend as much time on the low end cards as they do on the high end cards. This reduces R&D costs for the low end.

livebriandHey, anyone want to buy my geforce 210, I mean 680, for $600?


High end cards aren't rebadged, especially going from an old low end card and calling it a new high end card and the 680 cots more like $500.
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April 12, 2012 10:03:47 AM

Can't see why they can't use up 40nm fabs and use the new architecture for the lower end cards, really make something different and worth it.
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a b U Graphics card
April 12, 2012 12:37:30 PM

Well so much for that laptop i as looking at for college that had a gt 630M...... oh well I still love nvidia, i just really wish the market would get back to normal. Damn tsunamis :( 
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a c 87 U Graphics card
April 12, 2012 1:47:43 PM

billybobserCan't see why they can't use up 40nm fabs and use the new architecture for the lower end cards, really make something different and worth it.


A GPU/CPU (anything based off of such fabrication processes, really) can't just have a new architecture for 28nm re-purposed for 40nm very easily. It's takes just as much work to move an architecture from one process node to another as it is to make a new architecture on a new process node, possibly even more work.

It would be nice, but it isn't really feasible without significantly more R$D time and costs.
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Anonymous
a b U Graphics card
April 12, 2012 2:02:11 PM

It's funny how Tom never creates articles with the words "Ati" and "rebranding" in the same article. Such an Ati fan boy.
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April 12, 2012 2:28:48 PM

Bad practice, but so entrenched with both NVidia and AMD to the point you have to wonder if any attempt to stop this can be successful.
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a c 87 U Graphics card
April 12, 2012 2:46:38 PM

atiisjsutasbadIt's funny how Tom never creates articles with the words "Ati" and "rebranding" in the same article. Such an Ati fan boy.


Actually, Tom's did an article about how 7600, 7500, 7400, and 7300 are supposed to be rebrands of Radeon 6000 cards that were all already rebrands or based off of Radeon 5000 cards. Besides that, it's AMD, not Ati. Ati exists only as a brand name for Radeon 5000 can older.
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a c 87 U Graphics card
April 12, 2012 3:00:46 PM

eddieroolzBad practice, but so entrenched with both NVidia and AMD to the point you have to wonder if any attempt to stop this can be successful.


If Nvidia didn't do rebranding/basing off of Fermi for their low end cards, then they would have even worse supply issues with both low, mid, and high end Kepler cards.
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a c 129 U Graphics card
a b Î Nvidia
April 12, 2012 3:44:42 PM

That's a creepy AMD tactic. I don't agree with it.
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April 12, 2012 6:00:06 PM

A Bad DayI just love the rebadging war. Eventually one of them is going to get bold enough to rebadge a mainstream or performance GPU...

You didn't hear for AMD 6770 or Nvidia GT 550?
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April 12, 2012 9:01:34 PM

From a company's perspective, this makes sense. They engineer their cards to meet a certain perforance level within that series. Example, the performance of a GTX 680 = X. So then they will design the performance of a GTX 670 to equal X-1. Performance of a GTX 660 will meet X-2, and so on down the line. When you get to the budget cards, a decent fermi gpu can certainly meet the performance of X-5 or whatever low-end level they are trying to achieve. I mean why waste resources to cripple a good kepler to match X-5 when an existing fermi can do the same. Makes perfect sense to me, from a company's perspective. Besides, if I'm "upgrading" from a low budget to another low budget card, what am I really expecting. These cards are designed to do the basics, so my "upgrade" logic would be flawed. Of course most people don't (want to) think like that, so I can certainly see and understand how some would feel short changed.
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April 13, 2012 11:54:53 AM

Rebadging FTW, eh Nvidia?
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April 13, 2012 5:42:20 PM

blazorthonIt's 40nm and there will likely be minor, non-performance related differences like having some of Kepler's feature like adaptive V-Sync.

Adaptive v-sync is not a Kepler exclusive feature. With Nvidia's 300 series drivers every Geforce 8 and newer card will support this feature.
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April 13, 2012 9:51:19 PM

same old same old... just not interested!
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a c 87 U Graphics card
April 14, 2012 5:56:25 AM

dragonsqrrlAdaptive v-sync is not a Kepler exclusive feature. With Nvidia's 300 series drivers every Geforce 8 and newer card will support this feature.


Well, that's one feature not to worry about then. My point still stands.
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