What's so different about PC main memory and PC graphics, leading to the performance disparity?
Graphics chips connect to their frame buffers over 2.5-in. or shorter, point-to-point, single-load buses, versus the much longer, multidrop buses that main memory uses. Graphics chips also don't have to contend with module-connector impedance. And perhaps most important, the standardization process is much simpler with graphics chips. Most graphics-card vendors, who specialize in distribution and marketing, not engineering, directly take chip vendor's reference designs to production without alterations. With each product generation, the graphics vendor secures a supply deal with one or a few memory vendors for a custom-tested product variant that might have altered impedances, operating temperatures, and voltages, along with narrower tolerances for these parameters than its PC-main-memory counterpart.