Dealer Cost

Archived from groups: alt.tv.tech.hdtv (More info?)

You can always make an offer and see what happens. Go real low and see what
they say, insultingly low, so low you COULDN'T refuse the deal. If they
refuse, they are likely to come back with an offer.

--Dan

"Pete LaFlamme" <p.laflamme@comcast.net> wrote in message
news:Uu6td.454757$wV.237634@attbi_s54...
> I have found that information about "dealer cost" on cars is readily
> available on the net. On the other hand, dealer cost on HD TV sets is
almost
> impossible to find.
>
> I am getting ready to take the plunge on a Sony KDF-42WE655. EVERYBODY
> (Circuit City, Best Buy, Comp USA, Ultimate, Tweeter, etc.) are asking
> $2,499, dealer cost is $1,787.
>
> Is there a source on the net for dealer costs on other makes and models is
> available? This information would helpful in ascertaining what a "fair"
> price would be on these expensive electronics.
>
>

Archived from groups: alt.tv.tech.hdtv (More info?)

Hi,

This link may be of some value:
http://www.keohi.com/keohihdtv/lea [...] costs.html

Robert


"Pete LaFlamme" <p.laflamme@comcast.net> wrote in message
news:Uu6td.454757$wV.237634@attbi_s54...
> I have found that information about "dealer cost" on cars is readily
> available on the net. On the other hand, dealer cost on HD TV sets is
almost
> impossible to find.
>
> I am getting ready to take the plunge on a Sony KDF-42WE655. EVERYBODY
> (Circuit City, Best Buy, Comp USA, Ultimate, Tweeter, etc.) are asking
> $2,499, dealer cost is $1,787.
>
> Is there a source on the net for dealer costs on other makes and models is
> available? This information would helpful in ascertaining what a "fair"
> price would be on these expensive electronics.
>
>

Archived from groups: alt.tv.tech.hdtv (More info?)

Sounds like Internet Traveler doen't realize many TVs are already being
sold like cars.
As you pointed out, with consumer electronics, people hardly ever pay
list. And on]more
expensive TVs, it's not unusual at all to have the seller negotiate
some if you just ask.

Archived from groups: alt.tv.tech.hdtv (More info?)

Pete LaFlamme wrote:
> I have found that information about "dealer cost" on cars is readily
> available on the net. On the other hand, dealer cost on HD TV sets is
almost
> impossible to find.
>
> I am getting ready to take the plunge on a Sony KDF-42WE655.
EVERYBODY
> (Circuit City, Best Buy, Comp USA, Ultimate, Tweeter, etc.) are
asking
> $2,499, dealer cost is $1,787.
>
> Is there a source on the net for dealer costs on other makes and
models is
> available? This information would helpful in ascertaining what a
"fair"
> price would be on these expensive electronics.

I have a friend who does some work for a Consumer Electronics
Wholesaler in the Houston area. This person helped build the
wholesalers e-commerce site and has access to the wholesalers cost at
volume pricing in batches of 26-30 units he can buy for anywhere from
$75-$150 less than his resale value. Since retailers buy at different
volumes, there isn't a flat "dealer cost". This wholesaler deals mostly
with mom & pop and speciality consumer electronic stores. The big
chains probably get 2-3x the discount he does. ($150-$450 off MSRP) of
course many of them have an acceptable profit margin, so they leverage
their "bulk" discount to undercut the little guys and they sell way
below MSRP (still making a good margin). Same model applies to clothing
and other consumer goods. Walmart understands the system quite well.

Archived from groups: alt.tv.tech.hdtv (More info?)

100% is not an uncommon markup in consumer electronics...as in furniture and
many other product lines. You will not be way off by multiplying any retail
price by .60

"Pete LaFlamme" <p.laflamme@comcast.net> wrote in message
news:Uu6td.454757$wV.237634@attbi_s54...
>I have found that information about "dealer cost" on cars is readily
>available on the net. On the other hand, dealer cost on HD TV sets is
>almost impossible to find.
>
> I am getting ready to take the plunge on a Sony KDF-42WE655. EVERYBODY
> (Circuit City, Best Buy, Comp USA, Ultimate, Tweeter, etc.) are asking
> $2,499, dealer cost is $1,787.
>
> Is there a source on the net for dealer costs on other makes and models is
> available? This information would helpful in ascertaining what a "fair"
> price would be on these expensive electronics.
>

Archived from groups: alt.tv.tech.hdtv (More info?)

"curmudgeon" <curmudgeon@buzzoff.net> wrote in message
news:%Mttd.118235$IQ.44168@bignews6.bellsouth.net...
> 100% is not an uncommon markup in consumer electronics...as in furniture
and
> many other product lines. You will not be way off by multiplying any
retail
> price by .60

On accessories, yes. On electronics, this would be very rare. Typical MSRP
margins on a television are more like 25-40%. Street prices are usually
lower. Be sure to understand the difference between markup and margin. A
markup of 100% is 50% margin. A 100% margin would mean that you got the
product for free. Most in the business talk in terms of margin, not markup.

Leonard

Archived from groups: alt.tv.tech.hdtv (More info?)

"Rob" <rob@nospam.com> wrote in message news:KpEtd.5410$MS6.3077@trndny01...
>
> "Leonard Caillouet" <no@no.com> wrote in message
> news:QcDtd.291$vC.221@lakeread06...
> >
> > "curmudgeon" <curmudgeon@buzzoff.net> wrote in message
> > news:%Mttd.118235$IQ.44168@bignews6.bellsouth.net...
> >> 100% is not an uncommon markup in consumer electronics...as in
furniture
> > and
> >> many other product lines. You will not be way off by multiplying any
> > retail
> >> price by .60
> >
> > On accessories, yes. On electronics, this would be very rare. Typical
> > MSRP
> > margins on a television are more like 25-40%. Street prices are usually
> > lower. Be sure to understand the difference between markup and margin.
A
> > markup of 100% is 50% margin. A 100% margin would mean that you got the
> > product for free. Most in the business talk in terms of margin, not
> > markup.
> >
> > Leonard
> >
> >
> >
>
> I think car audio gear is an exception to that. Retail on most car
> audio gear I've found is indeed close to double the resellers cost.
> I used to do computer work for a car audio shop and got
> everything at their cost. Typically I'd pay half of what the MSRP
> said. This is for speakers, amps, headunits, EQs, crossovers,
> processors, etc. Speakers perhaps had a bit more mark up.

Yes, car audio is different. Not sure, but I have not seen any HD car
audio. I doubt that anyone gets anywhere near 50% margin on any HD product
in the USA.

Leonard

Archived from groups: alt.tv.tech.hdtv (More info?)

"Sean" <seanmichael@aol.com> wrote in message
news:1103220952.808670.68720@f14g2000cwb.googlegroups.com...
> Mack, I'm interested in buying the same TV (Sony KDF-60XS955). Have you
> been pleased with it? I am shopping via Internet to find a good deal.

We love it. HD picture is incredibly beautiful. SD picture varies from
channel to channel, depending on the quality of the signal. As people
usually report about these HD sets, they make bad SD look worse. We are
using a cable card, and that helps the SD picture a lot, compared to the
digital box.

The only problems we have had were a recurrent (about once a week)
"CableCard Error" message that pops up due (I have discovered) to some kind
of buffer error problem between the cable card and the TV tuner. Wipes out
the extra-pay cable channels until I pull the CableCard and re-seat it.
(Knock on wood) I haven't had that lately. We were also getting some
momentary cable outages which I reported to Time-Warner (TW), who professed
to know nothing about them but they went away from that date forward. TW,
btw, tells me that there is some kind of "issue" between Sony and TW over
that TV set, some kind of digital tuner or cablecard problem, that the TW
engineers are working on with Sony. But TW has a habit of blaming
everything on somebody else as the first resort then, quite often, fixing
the problem themselves. So, I don't know if this is anything real or not.

What you might want to do is find your best deal on the web and/or in a
local store and then take that to your local Sears and see what they say
about it. We bought ours at Sears, at $50 under what we had been quoted by
another local dealer -- then they knocked another $400 off when they were 4
days late with the delivery! Ended up at $3250 but I think anything around
$3700 or less is a decent deal.

If you have any specific questions, pass them along.

mack
austin

Archived from groups: alt.tv.tech.hdtv (More info?)

FYI, I just made a purchase from PC Mall. Total cost with 2-Day Fed Ex
shipping was $3316 (no tax). The cost of the TV itself was $3139. If
it's true that "dealer cost" is $3100, then this is a great deal. I'm a
little concerned about buying something like this online, but the price
was a good $500 less than Best Buy, Circuit City, etc.

So, TV should arrive on Tuesday!

Next up: the Sony DVD-NS975V "upscaling" DVD player. Have you tried it?

BTW, for the fellow who mentioned buying TVs like a car... Today at
Best Buy, all I had to do was ASK and they knocked $500 off the price
of the Sony. Ultimately they couldn't match the Internet, but they got
close enough to make it interesting. On big ticket items like this, ask
and ye shall receive.