Not really in a rush for a video card. I'd rather wait and get 3870 for $220 then pay $260 now. Still seems like AMD overproduced 3850, or it's just the demand is high for 3870s. I googled it, and found that they promised to increase the production of 3870, still newegg doesn't even advertise them anywhere. Another mistep for AMD, they have to get production straight pretty soon, orherwise people will forget about this card once new nvidea comes out.