look it up... try typing into google... coollaboratory liquid pro review
way to use your brain... first effing result brings this up
http://www.overclock3d.net/reviews.php?type=3&id=87&page=3&desc=battle_of_the_goop_-_thermal_paste_comparison
which on the following several pages clearly demonstrates its much better than the other compounds... it doesn't matter if it is less heat conducive than silver... theres more METAL in between it so the transference is greater... in arctic silver there isn't enough to really transfer heat as if it were just a solid block of metal...