My strategy is to pick the products on newegg that I might be interested in, then study the user reviews. I might discount products that don't have enough reviews to be useful. I'll first look at the percentages of users that give only 1 or 2 eggs. If the percentage is too high I'll look at another product. Then the ones with the lower percentages, I'll read the ratings for 1 and 2 eggs to see what people have to say about them. The bad things that people say might be more helpful than the good things that people have to say.
If you don't need to burn BD's, then you just want a BD player not a BD burner, in case this saves you some money.