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Tom's Hardware > Forum > CPU & Components > CPUs > [Solved] NVIDIA Licenses SLI for Upcoming AMD Chipsets

[Solved] NVIDIA Licenses SLI for Upcoming AMD Chipsets

Forum CPU & Components : CPUs [Solved] NVIDIA Licenses SLI for Upcoming AMD Chipsets

Best answer from ubercake.

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http://www.dailytech.com/article.aspx?newsid=21496

NVIDIA and AMD have been battling it out in the graphics arena ever since the latter acquired ATI back in late 2006. Since then, the two companies have not only waged a war of words, but they've continually duke it out to produce the industry's fastest graphics cards.

But even the fiercest competitors can make amends when there's money to be made. NVIDIA today is having a change of heart when it comes to licensing out its SLI graphics technology, and will allow upcoming AMD chipsets to support SLI.

The capability will extend to AMD's 990FX, 990X and 970 chipsets -- existing AMD chipsets won't be eligible for NVIDIA's newfound generosity.

"We’ve been recently hearing chants of “SLI for AMD CPUs”, and figured that now is a great time to do it," said NVIDIA's Tom Peterson in a blog post. "After all, we want to make sure gamers can benefit from the new CPU competitive landscape and ensure they have NVIDIA SLI – the highest performance, most stable multi-GPU solution - to game on!"

But being that NVIDIA and AMD are still rivals, Peterson couldn't help but get a little dig in at AMD's expense. "Long term gamers probably remember that for a long time AMD offered great high-end CPUs, but in recent years, AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers’ choice."

But in the end, this is good news for gamers and it's nice to see two companies put aside their differences for a change. You can expect to see SLI-capable AMD motherboards in the near future from ASUS, Gigabyte, ASRock, and MSI.

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Reply to malmental
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Hi Mal,
The sticky post already in the bulldozer already has word on this.
Sorry mate a bit too late.

Reply to ghnader hsmithot

ghnader hsmithot wrote :

Hi Mal,
The sticky post already in the bulldozer already has word on this.
Sorry mate a bit too late.



Huh? English please.


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Reply to geekapproved

I haven't really been around lately..

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Reply to malmental

malmental wrote :

I haven't really been around lately..


Always Glad to have you around!

Reply to ghnader hsmithot

ghnader hsmithot wrote :

Always Glad to have you around!


:D

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Reply to malmental

Now, will AMD IGP work with nVIDIA discrete GPU using Synergy? That will be the question on many people mind's right now!

Also thx for the news!

Reply to vk_87

I dislike nVIDIA with a passion. They just had to take a dig at AMD which is ridiculous because they'll turn around after and take a dig at Intel.

nVIDIA is like a gossiping annoying 13yr old Justin Bieber fan.

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Reply to ElMoIsEviL

ElMoIsEviL wrote :

I dislike nVIDIA with a passion. They just had to take a dig at AMD which is ridiculous because they'll turn around after and take a dig at Intel.

nVIDIA is like a gossiping annoying 13yr old Justin Bieber fan.


Maybe it's a little payback for AMD's Fermi video.

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Reply to Mousemonkey

Mousemonkey wrote :

Maybe it's a little payback for AMD's Fermi video.


how's tricks mouse.?

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Reply to malmental

malmental wrote :

how's tricks mouse.?


I'm all good mate, how's yourself?

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Reply to Mousemonkey

waiting for the next technology to 'blow my mind'.
still rockin' 8800 GT's, when and what is to be the upgrade.?

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Reply to malmental

malmental wrote :

waiting for the next technology to 'blow my mind'.
still rockin' 8800 GT's, when and what is to be the upgrade.?


The 88's are sitting on the side at the moment, in their place are a couple of GTX560's that I'm 'bedding in' prior to putting them into the SB rig that I'm going to put together.

Message quoted 1 times
Message edited by Mousemonkey on 04-29-2011 at 01:59:04 AM
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Reply to Mousemonkey

Mousemonkey wrote :

The 88's are sitting on the side at the moment, in their place are a couple of GTX560's that I'm 'bedding in' prior to putting them into the SB rig that I'm going to put together.


so you went ahead and got the 2 GTX 560's,,,, nice.
which ones and have you clocked them or running stock.
I run my cards @ stock but I have been itching to tweak..

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Reply to malmental

Wow amazing you all missed the big clue.

 

"After all, we want to make sure gamers can benefit from the new CPU competitive landscape" - Head Nvidia guy

 

What do you think he's talking about? What all new competitive cpus from AMD can you see currently?

 

I told you weeks ago that Nvidia was going to be unlocking SLI on AMD Bulldozer mobos and I told you why.

 

Bulldozer DESTROYS sandy bridge in gaming and that's why Nvidia is forced into this move.

Message quoted 3 times
Message edited by bobdozer on 04-29-2011 at 02:21:28 AM
Reply to bobdozer

it make sense more since I read you quoted statement.... LOL
where are the reports that AMD Bulldozer destroys Intel SB in gaming, thanks.?


Message edited by malmental on 04-29-2011 at 02:18:04 AM
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Reply to malmental

There are no reports obviously! You have to read between the lines. What is Petersen talking about? What is this "new cpu competitive landscape"?

 

I told you what it was 6 weeks or more ago. I've seen the comments that shouldn't have been said on many different forums - by people who have SEEN BD in action - and they all clearly point to BD being very special.

Message quoted 2 times
Message edited by bobdozer on 04-29-2011 at 02:22:09 AM
Reply to bobdozer

bobdozer wrote :

Wow amazing you all missed the big clue.

"After all, we want to make sure gamers can benefit from the new CPU competitive landscape" - Head Nvidia guy

What do you think he's talking about? What all new competitive cpus from AMD can you see currently?

I told you weeks ago that Nvidia was going to be unlocking SLI on AMD Bulldozer mobos and I told you why.

Bulldozer DESTROYS sandy bridge in gaming and that's why Nvidia is forced into this move.


Where is the evidence for your statements? And no you didn't tell us but rather "leaked" sources suggested it. You could be reading too much into that statement. I mean the statement could mean nothing like it could mean that Bulldozer is better than Phenom II and thus offering a more competitive landscape. All it takes is for Bulldozer to outperform Phenom II for it to quantify that statement in the way you're interpreting that statement.


bobdozer wrote :

There are no reports obviously! You have to read between the lines. What is Petersen talking about? What is this "new cpu competitive landscape"?

I told you what it was 6 weeks or more ago. I've seen the comments that shouldn't have been said on many different forums - by people who have SEEN BD in action - and they all clearly point to BD being very special.


Read between the lines huh? So sorta like invading a foreign nation based on "reading between the lines" only to find out that there are no weapons of mass destruction? This whole endeavor costing an exorbitant amount of treasury (not to mention the sheer cost in human life). I think you rely on "feelings" too much but that's my opinion.

Are these the same "people" who had seen Barcelona in action and pointed to it being "very special"?

Message quoted 1 times
Message edited by ElMoIsEviL on 04-29-2011 at 02:35:00 AM
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Reply to ElMoIsEviL

malmental wrote :

so you went ahead and got the 2 GTX 560's,,,, nice.
which ones and have you clocked them or running stock.
I run my cards @ stock but I have been itching to tweak..



I got a pair of Palit Sonics and as they are already @ 900mhz I don't feel the need to OC them further.

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Reply to Mousemonkey

I'm not going to give up my sources sorry. If I did they would be more careful which would be bad for me. These people are also under NDA and don't need me pointing out their mistakes.

If you can't follow the very many statements on a variety of tech forums then that's not my problem however. Have you seen anybody with a BD chip saying anything bad about it? I mean a reliable source and not some chinese guy with an A0 btw.

Reply to bobdozer

bobdozer wrote :

Wow amazing you all missed the big clue.

"After all, we want to make sure gamers can benefit from the new CPU competitive landscape" - Head Nvidia guy

What do you think he's talking about? What all new competitive cpus from AMD can you see currently?

I told you weeks ago that Nvidia was going to be unlocking SLI on AMD Bulldozer mobos and I told you why.

Bulldozer DESTROYS sandy bridge in gaming and that's why Nvidia is forced into this move.




I dont think so buddy, the BD will be lucky to match the SB chips clock for clock imo, they will probably be close but not as fast as SB

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Reply to jjb8675309

All I have ever asked on ever thread that I have been on about: nVidia, AMD, Intel, AM3, AM3+, Bullozer, SLI and so on,,,
I just want to see benchmarks.!
Proof of performance please..

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Reply to malmental

ElMoIsEviL wrote :

Where is the evidence for your statements? And no you didn't tell us but rather "leaked" sources suggested it. You could be reading too much into that statement. I mean the statement could mean nothing like it could mean that Bulldozer is better than Phenom II and thus offering a more competitive landscape. All it takes is for Bulldozer to outperform Phenom II for it to quantify that statement in the way you're interpreting that statement.



You need to learn to read between the lines.

Quote :

in recent years, AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers’ choice," Nvidia's Tom Petersen explained in an official blog. "For this reason, we’ve only licensed SLI for motherboards with Intel chipsets."



Quote :

we want to make sure gamers can benefit from the new CPU competitive landscape and ensure they have NVIDIA SLI



Makes sense now?

Reply to bobdozer

Mousemonkey wrote :

I got a pair of Palit Sonics and as they are already @ 900mhz I don't feel the need to OC them further.


nice.
I do not know too much about Palit, I have the same clocked EVGA version @ 900MHz.
I too do not feel the need to push it but would like to push my phys-X (GTS 240 - OEM) up a little.

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Reply to malmental

bobdozer wrote :

You need to learn to read between the lines.

Quote :

in recent years, AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers’ choice," Nvidia's Tom Petersen explained in an official blog. "For this reason, we’ve only licensed SLI for motherboards with Intel chipsets."



Quote :

we want to make sure gamers can benefit from the new CPU competitive landscape and ensure they have NVIDIA SLI



Makes sense now?


Clear as mud! :lol:

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Reply to Mousemonkey

Mousemonkey wrote :

Clear as mud! :lol:



^+100 agreed!

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Reply to jjb8675309

malmental wrote :

nice.
I do not know too much about Palit, I have the same clocked EVGA version @ 900MHz.
I too do not feel the need to push it but would like to push my phys-X (GTS 240 - OEM) up a little.


I don't bother with a PhysX card as I currently have no PhysX enabled games in my library but at default clocks these cards are quite impressive on an E8400 @3.6ghz so I'm hoping for good things when I fire up the SB rig with these puppies in it. :D

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Reply to Mousemonkey

Well it should be clear :)

Tom Petersen just said that Nvidia stopped licencing SLI on AMD because AMD fell behind. That was rubbish, Nvidia stopped licencing SLI on AMD because AMD bought ATI.

The 2nd comment is all that really matters. Think about Nvidia's and AMD's big partners. Gigabyte, Asus I mean. Now think what happens when Bulldozer arrives at Asus/Gigabyte HQ and is 30% faster than SB in games. And Nvidia isnt offering SLI on that?

I'm sure you can work it out. :)

Reply to bobdozer

bobdozer wrote :

I'm not going to give up my sources sorry. If I did they would be more careful which would be bad for me. These people are also under NDA and don't need me pointing out their mistakes.

If you can't follow the very many statements on a variety of tech forums then that's not my problem however. Have you seen anybody with a BD chip saying anything bad about it? I mean a reliable source and not some chinese guy with an A0 btw.


So you're not going to reveal your sources but expect us to take your word for it (the word of an AMD fan). As for nobody saying anything bad about BD... I've seen many articles critical of several aspects of BD. Like Barcelona, however, people who "claim" to own the CPU also "claim" really good performance. Has it ever occurred to you that your "sources" may not even own a BD setup? Or maybe that they're lying or hyping a product?


bobdozer wrote :

You need to learn to read between the lines.

Quote :

in recent years, AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers’ choice," Nvidia's Tom Petersen explained in an official blog. "For this reason, we’ve only licensed SLI for motherboards with Intel chipsets."



Quote :

we want to make sure gamers can benefit from the new CPU competitive landscape and ensure they have NVIDIA SLI



Makes sense now?


Those two statements do not suggest BD owning SB (like I pointed out above after you made the claim... I'll repeat).

Quote :

You could be reading too much into that statement. I mean the statement could mean nothing like it could mean that Bulldozer is better than Phenom II and thus offering a more competitive landscape. All it takes is for Bulldozer to outperform Phenom II for it to quantify that statement in the way you're interpreting it.




To make things more competitive... all AMD need to do is outperform Phenom II. This qualifies and meets the requirements for these statements:

1. AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers choice
2. we want to make sure gamers can benefit from the new CPU competitive landscape

Message quoted 1 times
Message edited by ElMoIsEviL on 04-29-2011 at 02:57:36 AM
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Reply to ElMoIsEviL

ElMoIsEviL wrote :

1. AMD’s stature as the preferred gaming CPU fell by the wayside and Intel CPUs have been the gamers
2. we want to make sure gamers can benefit from the new CPU competitive landscape



We could argue all day about this I'm sure, but we both know that wasn't why Nvidia stopped SLI on AMD.

And we both know that Nvidia wouldn't go running back to AMD with their tails between their legs unless they HAD to.

Reply to bobdozer

bobdozer wrote :

Well it should be clear :)

Tom Petersen just said that Nvidia stopped licencing SLI on AMD because AMD fell behind. That was rubbish, Nvidia stopped licencing SLI on AMD because AMD bought ATI.

The 2nd comment is all that really matters. Think about Nvidia's and AMD's big partners. Gigabyte, Asus I mean. Now think what happens when Bulldozer arrives at Asus/Gigabyte HQ and is 30% faster than SB in games. And Nvidia isnt offering SLI on that?

I'm sure you can work it out. :)


Where did you get 30% faster than SB from...

Quote :

gamers can benefit from the new CPU competitive landscape

??


You may not realize this but you are using the same tactic as Climate Change Deniers, Creationists and Opinion based Media Sources (Fox News etc).

You are extrapolating numbers out of the blue (like that Republican Congressmen or Senator (I forget which) who stated that Abortions accounted for over 90% of Planned Parenthoods workload when it was in fact 3%).

Feelings are not reliable when it comes to attempting to maintain an objective viewpoint. Believe me I know first hand (as I fight my feelings when it comes to nVIDIA).

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Reply to ElMoIsEviL

I just love the competitive banter.. :D

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Reply to malmental

bobdozer wrote :

Well it should be clear :)

Tom Petersen just said that Nvidia stopped licencing SLI on AMD because AMD fell behind. That was rubbish, Nvidia stopped licencing SLI on AMD because AMD bought ATI.


Or did AMD no longer want to pay for a license for SLi because they had ATi, and thus felt that they could get people to buy into the single manufacturer platform they call 'Fusion'? Or was it just the sole fault of a certain R. Huddy who slags off Nvidia at every turn? :lol:

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Reply to Mousemonkey

bobdozer wrote :

We could argue all day about this I'm sure, but we both know that wasn't why Nvidia stopped SLI on AMD.

And we both know that Nvidia wouldn't go running back to AMD with their tails between their legs unless they HAD to.



They do have to go back to AMD as AMD is eating their lunch in terms of overall marketshare.

https://www.trefis.com/articles/446 [...] 2011-03-25

Quote :

Advanced Micro Devices (NYSE:AMD) competes with Intel (NASDAQ:INTC) and Nvidia (NASDAQ:NVDA) in the PC microprocessor and graphics businesses. According to our analysis, graphics processors constitute around 14% of AMD’s stock value while discrete notebook GPUs account for around 6% of the stock. AMD’s market share of discrete notebook GPU market has risen steadily since 2007, after it sorted out issues relating to its acquisition of ATI. Presently AMD’s share is close to 60% which makes it leader in the graphics GPU market.

We believe in the future AMD may lose share due to strong competition from Nvidia as Nvidia is considered to have better graphics performance which is more appealing to gamers. But AMD’s recent Apple deal win, in which AMD’s graphics will be used in Apple’s high end MacBook Pro versions, is a positive for the company.

While we anticipate AMD’s discrete notebook GPU share will decline gradually reaching 54% by the end of our forecast period, Trefis members project the share will rise closer to 68%, implying a modest upside for our price estimate of AMD’s stock.

We currently have a Trefis price estimate of $8.85 for AMD’s stock, slightly ahead of the current market price of $8.36.

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Reply to ElMoIsEviL

Not another Bulldozer thread.. :cry:

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Reply to dogman_1234

I'm a little surprised NVidia is going around promoting Intel. Maybe they have finally made amends, as there was quite a bit of anger between the two. Intel still likes to deny NVidia's existence (especially in the HPC area, where NVidia loves to bash Intel as well). Maybe in the gaming market they have agreed on a common enemy.

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Reply to EXT64

I though Intel would spat at nVIDIA while nVIDIA would beg Intel?

Oops, sorry...

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Reply to dogman_1234

Well to all this speculation and debate, only time will tell, and the proof will be in the pudding. But i do hope BD gives intel a good run for its money as it means us the end user should see more competitive prices from intel.

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Reply to uther39


basically tells me nothing yet..
and I thought this was more about nVidia SLI and not AMD X-Fire..


Message edited by malmental on 05-01-2011 at 02:42:13 PM
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Reply to malmental

Remember kitguru broke the SLI on AMD news a while ago. I don't know if this "faster crossfire" is it or not, but it makes sense in some ways.

There has been 4 or 5 different sources mentioning faster gaming on Bulldozer now.

Reply to bobdozer

bobdozer wrote :

There are no reports obviously! You have to read between the lines. What is Petersen talking about? What is this "new cpu competitive landscape"?



Let me rephrase that for you.

Nvidia: We hate people always buying ATi for their AMD platforms. It's annoying we can't get chipset business from those value-minded, socket-change-hating people.

I guess we can always do the next best thing. We'll license SLi to them. What do we have to loose? It's not like we need to physically make the chips, besides we get a commission on every SLi chipset AMD sells, regardless of whether someone actually uses it or not.

How much can we lose?

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I do it exceptionally well.
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Reply to amdfangirl

Im telling ya, Nvidia wouldnt make this move unless they HAD to. Thats what they are like. They are forced into this move because bulldozer thrashes sandy at gaming.

Reply to bobdozer

bobdozer wrote :

Im telling ya, Nvidia wouldnt make this move unless they HAD to. Thats what they are like. They are forced into this move because bulldozer thrashes sandy at gaming.


You seem so sure it was Nvidia who made the move but in all the articles that I've seen there doesn't seem to be any clear indication of who approached who.

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Reply to Mousemonkey
Best answer

Seriously, though... Think about it. No secret. Nvidia probably wised up and thought something like "why would we leave a whole market segment out of our customer base?" and went forward with working with AMD again. It only makes good business sense.

For the sake of competition, I'm hoping bobdozer is right with all his super-secret spy knowledge of the bulldozer chipset/processors. Otherwise, we'll continue to not see much competition over CPU pricing anytime soon. But if you think Nvidia made this decision for any other reason than to sell more units to a broader customer base, you're sadly mistaken.

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Reply to ubercake

ubercake wrote :

Seriously, though... Think about it. No secret. Nvidia probably wised up and thought something like "why would we leave a whole market segment out of our customer base?" and went forward with working with AMD again. It only makes good business sense.

For the sake of competition, I'm hoping bobdozer is right with all his super-secret spy knowledge of the bulldozer chipset/processors. Otherwise, we'll continue to not see much competition over CPU pricing anytime soon. But if you think Nvidia made this decision for any other reason than to sell more units to a broader customer base, you're sadly mistaken.


Or AMD have been watching sales go to Intel because they have been giving customers the choice of which dual GPU setup they wish to run.

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Reply to Mousemonkey

It's the mobo makers who decide what goes on their mobos, through licencing. And come on everybody knows that Nvidia pulled the plug on AMD mobos, not the other way around. Read what tom petersen says and its obvious that this was Nvidias choice and not AMD's.

Reply to bobdozer

Either way, Nvidia will get paid whether the end-user that buys the board uses Sli or not.

How can Nvidia lose?

------------------------------ Dying
Is an art, like everything else.
I do it exceptionally well.
-Slyvia Plath Lady Lazarus
Reply to amdfangirl

bobdozer wrote :

It's the mobo makers who decide what goes on their mobos, through licencing. And come on everybody knows that Nvidia pulled the plug on AMD mobos, not the other way around. Read what tom petersen says and its obvious that this was Nvidias choice and not AMD's.


Obvious to you perhaps but I'm not reading it that way and it wouldn't surprise me at all if AMD have a bit more say in what goes on a motherboard for their CPU's than you seem to believe.

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Reply to Mousemonkey

They can't lose.

IF this rumour is true, it shows what kind of company AMD is because I'm sure they could screw over Nvidia while screwing over Intel too. But with this they are saying "If you want to be a serious gamer you can only do it on AMD", with either AMD or Nvidia cards.

Reply to bobdozer
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