I have 2 560Ti's in SLI and I love the performance they give me.. But I hate the heat they make. I have a PNY version but it has the same fan/heatsink as the EVGA in your link... Heres one that is better http://www.newegg.com/Product/Product.aspx?Item=N82E16814121424.
But if you dont have the money to spend on the 7970 or the 580... Then I recommend the 560Ti.
EDIT: the link seems to be broken.... but search N82E16814121424 on newegg and it will take you to it