This is another "price-performance is all that matters" discussion. Since the options, 680 SLI, 690, 670 SLI all perform reasonably about the same, you need to take into account some other variables.
I would go for the GTX 690 for several reasons, not least of which would be the very high quality components and materials. There is literally no plastic used in it's construction. They also use the highest binned chips which are more energy efficient and more overclockable. As a result, the GTX 690 is the most efficient video card ever made. On top of that, the GTX 690 will be quieter than the other two options, and use less power. The 690 really is the Ferrari of video cards.
The other consideration should be the make and model of...