I like the ASUS brand for motherboards personally, gonna stay with the one I have. The ram i have selected has the best numbers as far as RAM goes according to PC Benchmarks. Again with the video card, im a nVidia supporter, and the 660 posts some nice numbers for the benchmarks as well.
Those benchmarks mean nothing. OF course transfer rate is higher. That will make difference is gaming though. Just because a car can go 200mph doesn't mean its going to go faster in city compared to a prius. Also the reason I have been suggesting that motherboard over and over is because it is the same motherboard for almost $100 less. Asus makes super overpriced components.