I use the Bitfenix Alchemy strips (two red 30cm's) and their very good. My rig glows pretty bright I can tell you.
If you wanted to control their intensity, you could jury rig it to a fan controller (which reminds me, I have to do that eventually).
Though I think this would be a better option.
NZXT offer a 2m RGB LED strip (so you can change colours) with a controller attached. You can also turn them completely on and off.http://www.nzxt.com/new/products/case_accessories/huehttp://www.newegg.com/Product/Product.aspx?Item=N82E16811992011
UV lighting, there's no point unless there's something UV reactive in the case. But if you want that you will have to deal with the older style of lighting, cold cathode's.http://www.newegg.com/Product/Product.aspx?Item=N82E16800888040