Or... you can just get a 7970 with a good custom cooler. Really, the only reason I can ever see for me to get a reference model is if I have a custom water cooling setup.
Im getting the Scythe katana 4, as a Fan in me computer.
Does that fan cools my graphics card aswell??
And maybe, i just leave the case open, so the air can flow easily.
aannd, maybe i just put my fan, which i use to cool my room, i just put it at my computer, and let it blow all of it