Gigabyte is getting into optical storage market

[Spitfire_x86]

<A HREF="http://www.digitimes.com/NewsShow/Article1.asp?datePublish=2003/06/06&pages=04&seq=17" target="_new"> Click to read</A>

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I don't quite understand why G'byte wants to invest in the highly competitive but low margin of return optical products besides just wanna to be one of the "me too" companies.