I don't think many people will buy this chip, I think its the chips that will come after it. AMD really put themselves ahead of the game. Athlons are better than pentium 4's because they run with a lower clock rate and you get the same performance. AMD just mad it even worse but getting the same performance with an even lower clock rate, plus they fixed the temperature problems. So now they can just keep raising the clock rate for a while to keep up with Intel, while intel has to force the Pentium 4 to its limits more and more. Also, AMD might come out with a new version with a 200 mhz bus, so it would be faster, plus it'd have a sychronized bus with ddr400, so it be even more faster. AMD may not have blown away Intel, but they put themselves in a nice position to make it easier on themselves in the future. Also, they've got 2 more cards coming out on top of that.