It's called 'boot-time'......some are slower than others
Tell us a little more - new build? system specs? old boot-time's on this machine (XP?)
my pc have a powerfull hardware (i5, 4 G ram, motherbord sumsung,...) and befor we have win 7 without any problem. but when we renew the OS
after format hard our installed OS(win 7) come's up after 10 minutes.
thanks again - reza