Downloading need for speed most wanted saying Origin is not installed

I am installing need for speed most wanted, then when it has been finished, when I try to open it, it says that 'Origin is not installed and required to play your game. Reinstall the origin.' How can I install the origin? What is it? Thanks. :)
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More about downloading speed wanted origin installed
  1. You obviously didn't buy this game as origin is part of the's like Steam in a way to keep ppl that don't buy the game from playing the game..
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