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AMD Cuts APU & FX CPU Prices; Up-to 18.9% Cheaper

Last response: in News comments
May 2, 2013 11:07:06 AM

Hooray competition!
May 2, 2013 11:12:24 AM

The a10 5800k is not part of the price reduction, too bad.
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May 2, 2013 11:13:50 AM

fix your site for chrome, the above table doesn't show right.
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May 2, 2013 11:14:00 AM

nice. AMD is king in the budget to midrange arena imo.
Also why would anyone buy the fx-4300 over the fx-6300 if it only costs $4 more?
May 2, 2013 11:15:07 AM

$81 for the 965BE that is fantastic.
a b à CPUs
May 2, 2013 11:15:22 AM

That 965 is at a really good price for budget builders.
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May 2, 2013 11:24:12 AM

Seriously, why cant intel do this ?
May 2, 2013 11:30:13 AM

"Seriously, why cant intel do this ?"
Because Intel has no incentive thanks to high demand.
May 2, 2013 11:50:18 AM

Good going AMD
May 2, 2013 11:51:30 AM

Wow, a 965 BE at $81 is a really good deal. The 980 performed really well in Tom's most recent budget gaming CPU roundup, beating every AMD processor except for the 8 core FX's. The 965 BE can easily be overclocked into a 980.
Otherwise, looks like they're lowering the prices to be more comptetive with their FX processors and to clear old APU stocks before Richland releases.
May 2, 2013 11:58:06 AM

I'm thinking it might be a really good time to grab a 6300 at $112 or the 8320 at $153. Neither is as good a deal as the 965 at $81 right now, but with AMD 8 core APU's reportedly powering both the PS4 and 720, games should starting being optimized for more than 4 threads. AMD's 6 and 8 core FX's should really start to shine then.
May 2, 2013 11:59:24 AM

cmi86 said:
Seriously, why cant intel do this ?

Maybe Intel feels that its brand deserves better pricing? Most people would consider Intel for their PCs and that makes them happy. Majority of people who would be building PCs with budget in mind would settle with AMD.

What would lower priced Intel chips achieve? Would people who have AMD setups switch to Intel, meaning more money spent on new hardware platform? Or would this help with sales going up?

Take a look at share prices of Intel and AMD. Rarely mentioned here, the fact is that AMD has been steadily growing over past year. Intel is still keeping share price similar to three years ago. This fact tells me that Intel has barely anything to keep its company alive, apart from all the hype we can read about performance of CPUs. Would lower cost help selling more CPUs? It would certainly be a short term trend and would cause lower return on investment numbers later on. Hence, hold the price as long as possible. Meanwhile, AMD is surprisingly thriving and putting more chips for desktops, mobile platforms/APU and graphic cards (consoles as well, current and future alike).
May 2, 2013 12:57:26 PM

yhikum said:
cmi86 said:
Seriously, why cant intel do this ?

Maybe Intel feels that its brand deserves better pricing...

I think cmi86's point is that Intel should consider lowering prices across the board. Yes, they may believe they have a very good product and don't want to undercut it, but if as you say they don't have a sustainable model, they need to try something different. There are a tone of people outside of the brand-name wars who are simply looking for value. AMD's success has been in appealing to these people - offering great performance similar or close to Intel but at a lower price point. It makes better sense to take a bit of lighter revenue now if it will benefit the company in the long term. Maybe not deep slashes to prices, but at least trim them to make them more attractive. This applies not just to Intel's CPUs, but the accompanying motherboards too - though I realize that is probably more of an OEM decision than Intel's.

May 2, 2013 1:08:25 PM

Replace my i3-2120 with 8320 and OC? Maybe
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May 2, 2013 1:21:46 PM

at $112, the FX 6300 may be an ideal bargain gamers chip
May 2, 2013 1:52:46 PM

Dang, $81 for a 965BE is a GREAT deal.
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May 2, 2013 2:38:09 PM

Man that is super cheap!!! Sweet!!
May 2, 2013 2:52:46 PM

It's about time that AMD started showing it's muscle and using advantages to it's benefit.
May 2, 2013 3:19:51 PM

The 8320 is more and more tempting. Why buy an 8350, when this will oc to the same level? Especially now with the greater price difference.
May 2, 2013 4:33:47 PM

This is good news since I plan on building a mid-range AMD gaming machine for my uncle later this year. He doesn't do anything more demanding than play WoW and STO @ 1920x1080, so he doesn't need the higher priced Intel parts. The FX-4300 and FX-6300 are in the right price range for his system. Now to figure out which gfx card and mobo to use.
May 2, 2013 4:53:30 PM

kind of retarded that price on the 6300. its in no way bad for consumers, but the overall better cpu is JUST $4 more than the 4300. i dont quite understand this business decision.even if the 4300 wins on some applications, the average and even the well educated consumer will go for the 6300 in most cases, leaving the 4300 on shelves. still, the price on the 4300 is great and the price on the 6300 is amazing.
May 2, 2013 7:49:57 PM

Wow... the next installment of Tom's "Best CPU for the Money" article will be interesting to say the least!
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May 2, 2013 7:56:23 PM

Damn only 155$ for a 8320 now? Get your sh!t together, Intel! Lucky for me, paying double the price for a 3770k for only a 15% performance increase isn't a problem because I have money to throw away. But I'm lucky, and the majority of others aren't!
May 2, 2013 8:09:54 PM

Still waiting for Steamroller...
May 2, 2013 9:34:39 PM

"Seriously, why cant intel do this ?"
Intel will do this for sure, in a lesser degree. I see a price war coming this summer. AMD deserves the credit in keeping CPU affordable to majority of the PC users. Must buy her CPUs/GPUs to keep her alive.
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May 2, 2013 9:45:25 PM

oj88 said:
"Seriously, why cant intel do this ?"
Intel will do this for sure, in a lesser degree. I see a price war coming this summer. AMD deserves the credit in keeping CPU affordable to majority of the PC users. Must buy her CPUs/GPUs to keep her alive.

It is critical to keep AMD afloat. If they were go out NVidia and Intel would put their prices through the roof. Essentially making everything unaffordable.

May 2, 2013 9:49:39 PM

Well AMD keep up the price cuts and next year when I build my new desktop I'll come back from the dark side! err, Intel!
With you making the chips for the next Xbox and PS4 you might be seeing one hell of a boost in gaming performance on your pc chips as well.
It'd be fantastic. Let's just hope you can pull it off.
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May 2, 2013 11:09:37 PM

I am sorry the Phenom II x4 line might be my favorite CPU line of all time. I mean a cpu that trades blows with an i7-9xx, and has 32 lanes of PCI-E for $80?!
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May 3, 2013 1:14:55 PM

at $112 for an FX6300 no low price gaming build should be built without it. $120 was already an insane value for those cpus... $112 blows my mind. especially when you see the performance of those chips when overclocked.
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May 4, 2013 7:56:56 AM

The biggest bang for the buck is the chart is undoubtedly the fx 6300.
Looks like amd is really stepping up to the gas and giving intel a run for its money in the midrange-budget market due to its aggressive pricing.
But when you look into the high end of the market the whole face changes. Intel cpus are still better in the high end market.
Looking forward to steamroller to bring some nice performance improvement.
May 4, 2013 8:45:01 AM

The market isnt great right now, and mindshare and marketshare are somethings AMD want to capture.
Intel knows every cheaper Intel chip means one less sold at higher margins, margins which they need to retain to keep their stockholders happy.
Clearing out old stock, capturing mindshare as well as some marketshare is good business for AMD short term.
August 19, 2013 2:06:02 AM

I'm still using AM3 and AM3+ chips in my builds and everybody is happy, the bang for the buck is still firmly in the AMD cap, especially with folks doing more media creation thanks to all the cameras everyone carries in their pockets.

I also put my money where my mouth is, I have a 1035T and counting all the units in my family we are up to 6 AMD desktops and laptops so if you support competition (and don't want to support market rigging like Intel rigging their compiler and bribing OEMs) then do as I did and go AMD!