Somebody please explain what a flash drive does for ANY game? It improves nothing IN GAME. Double XP has nothing to do with performance of a flash drive (heck I'm guessing nobody ever plugs a flash drive in while playing...LOL).
But hey, whatever promotes your game or product I guess...LOL.
either they are teaming up with hawken makers or hawken makers are teaming up with them to either promote the thumb drive, or the game.
its a good drive, so a bit of attention isn't bad.
you buy it, you get extra exp if you already have the game
or maybe it makes you want to try the game
exposure is exposure.