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Why the use of ad blockers is increasing rapidly?

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  • Wireless Network
  • Software
Last response: in Opinions and Experiences
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May 19, 2014 9:06:43 AM

Over the past few months, I noticed that most of the people around the world have started using ad blocking software to block different kinds of adverts which is literally destroying the lives of advert developers and many others. Is there any specific reason that has provoked people to use ad blockers on a massive scale or what else?

More about : blockers increasing rapidly

May 19, 2014 9:10:27 AM

The obvious answer is because of the onslaught of ads that users are subjected to. I understand your point, completely. Advertising is what makes the 'Net go (same basic model for newsprint, radio, television, etc), but on the 'Net users can simply get overwhelmed with content.
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May 19, 2014 9:12:14 AM

Because ads are getting increasingly invasive and irritating, plus preventing spyware/tracking usually requires blocking the ads outright.

Were ads a simple, non-moving banner displayed simply on the grounds of rough location and the page I'm on, I would have no issue. If you want to track every page I visit, sell it to a thousand different companies to spam me, and cover every page with flashing crap that suddenly expands if you leave your mouse in the wrong place, GFY.

I find the most effective way is to blacklist almost all JS and completely disable flash. Give me ads that don't move, and I'm reasonably happy.

EDIT: I care less about the people who build the ads, and more about the sites that use them. As such, there's a few that are on the whitelists.

However, anybody who disregards DNT headers is blocked completely on a site-wide level. If you don't want to listen to me, I'm going to not bother sending you any information whatsoever. Cookie blocking is fun, too.
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May 19, 2014 9:13:43 AM

what i see on the internet is my choice, ad block help me focus on what i want to see.
and how is ads helping anything? i make sure to not buy something that have annoyed me in forced adds. ads have the opposite effect on me, if i people buy theyre shit the cant make any more annoying ads....
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May 19, 2014 9:23:10 AM

And nothing is more annoying waiting for that last ad or 2 to load when going to a web page. If the ads did not load then web page viewing time is faster. And when I have a data cap, last thing I want is to pay to download those ads
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May 19, 2014 3:10:37 PM

its a combination really.

there are some people who run adblock because of ads which link to spyware, really annoying flashing ads or content which is based on tracking information. this is why i use adblock. i personally have no problem with "some" advertisements if they are tasteful however the vast majority are not.

then there are people who just do not want to see advertisements and dont even see the need for them. they dont seem to understand that web content is not free and that not having ads means that the content they love to see is getting hurt and will eventually disappear or turn into a paid subscription site.

while it is slightly annoying since i use adblock i am 100% behind sites using anti-adblock technology. i am 100% behind sites using some advertisements to pay for hosting if they are done in a tasteful manner. my only issue is with sites with 50 ads on a page, flash advertisements which are bandwidth hogs or ads which are scams and/or flashy. plain advertisement banners or gifs which arent distracting i have no trouble with.

i understand the internet isnt free (no, paying for internet access doesnt support the websites you view and mean that you shouldnt have to view ads!) so i support ads.
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May 28, 2014 10:17:15 AM

Because they're annoying. I personally turn it off on websites that I frequent, support, and trust, but I have it on everywhere else. It cuts down on viruses, causes things to load faster, and just makes things look better.
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May 28, 2014 10:21:17 AM

the problem isnt that they want to have ads... its that they have so many, many are annoingly animated or worse...video, and they are placed mixed in with content which makes it hard to concentrate.

if sites had the ads load after content, placed them in the sidebars and had reasonably unobtrusive (and non offensive) ads there wouldnt be a need for adblock.
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May 28, 2014 10:24:07 AM

That and most websites don't preview ads that go up, so many have viruses, sound or other annoying features. There's a difference between having a couple ads and having a bunch of ads all over that cause pop-ups, play sound and videos, take forever to load, and occasionally have viruses. Whenever I'm fixing a family member's computer, I make sure to install adblock for them because they will click ads otherwise.
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May 28, 2014 10:35:52 AM

agreed. while i feel for the website owners when users run adblock, i also feel for the users when sites run poor quality control on ads as well.

i've seen spyware ads come up on tier1 websites..... that is not acceptable.
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