I remember how years ago I used to visit Tom's Hardware for valuable advice. Wow, your site has changed. Where once it was easy to use, now it just spams me with ads that keep trying to render in such ways that I scroll down a forum post and the damn add comes in and scrolls me back up! And the unforgivable... video ads WITH SOUND!
Put it this way... you are a tech site yes? You offer tech advice yes?
You presumably therefore might reasonably expect that a tech person like me might use your site when I am at work, in an office yes?
OK. so I go looking for info about a missing driver, or windows update or whatever, and I suddenly find my PC is playing out a video ad on its speaker to the office. The ad is nothing to do with technology, so people in the office wondering if I'm just having a bit of "me time" while I'm being paid to fix stuff.
So what's the answer? Use headphones? What? So I can have your ads played directly into my ears? Well no, I don't think you expect that?
Turn the sound down? What so I cannot hear stuff I actually want to hear? Or perhaps leave some headphones plugged into my PC without wearing them, or just mute my sound card altogether? IN WHICH CASE WHAT IS THE POINT OF YOU HAVING SOUND IN YOUR ADS!
NO. What is expected is that I will avoid your site and others that do the same. Which means you get less page presses, which means you lose revenue. So overall, video ads with sound over time will most likely have a negative effect on the revenue stream.
It's a shame but there you go, there are doubtless other sources of info.
On the subject of adverts (this time static rather than video), before posting this message, I searched the forums for others who had the same experience as me. I discovered a few threads from previous years where people had made observations about the way the ads interfere with use of the site. Quite ironic. You'll have to work out what the question being asked was I'm afraid.
So, as a picture is worth a thousand words... here you go!
getridoftheads_jpg.png
Put it this way... you are a tech site yes? You offer tech advice yes?
You presumably therefore might reasonably expect that a tech person like me might use your site when I am at work, in an office yes?
OK. so I go looking for info about a missing driver, or windows update or whatever, and I suddenly find my PC is playing out a video ad on its speaker to the office. The ad is nothing to do with technology, so people in the office wondering if I'm just having a bit of "me time" while I'm being paid to fix stuff.
So what's the answer? Use headphones? What? So I can have your ads played directly into my ears? Well no, I don't think you expect that?
Turn the sound down? What so I cannot hear stuff I actually want to hear? Or perhaps leave some headphones plugged into my PC without wearing them, or just mute my sound card altogether? IN WHICH CASE WHAT IS THE POINT OF YOU HAVING SOUND IN YOUR ADS!
NO. What is expected is that I will avoid your site and others that do the same. Which means you get less page presses, which means you lose revenue. So overall, video ads with sound over time will most likely have a negative effect on the revenue stream.
It's a shame but there you go, there are doubtless other sources of info.
On the subject of adverts (this time static rather than video), before posting this message, I searched the forums for others who had the same experience as me. I discovered a few threads from previous years where people had made observations about the way the ads interfere with use of the site. Quite ironic. You'll have to work out what the question being asked was I'm afraid.
So, as a picture is worth a thousand words... here you go!
getridoftheads_jpg.png
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