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The Future for Crytek is High-End Free-To-Play Titles

By - Source: CVG | B 38 comments

Warface will be the first game in a new Crytek era of high-end, free-to-play titles.

While Blizzard is slapping customers with a $60 price tag and DRM that requires an internet connection to play a single-player campaign, Crytek CEO Cevat Yerli plans to take his studio into full free-to-play mode with future titles, starting with Warface. They'll require an Internet connection, but at least customers won't be required to shell out money upfront.

"As we were developing console games we knew, very clearly, that the future is online and free-to-play," Yerli said. "Right now we are in the transitional phase of our company, going from packaged goods games into an entirely free-to-play experience."

"What this entails is that our future, all the new games that we're working on, as well new projects, new platforms and technologies, are designed around free-to-play and online, with the highest quality development," he added.

The upcoming multiplayer military shooter Warface will be the company's first step into the realm of free-to-play. It will be set in the near future and exclusive to the PC, powered by CryEngine 3. It's slated to arrive in the second half of 2012 in the Western markets.

"As is evident in Warface, our approach is to ensure the best quality, console game quality," he said. "That implies budgets of between $10m to $30m - so no compromise there - but at the price-point of $0 entry. I think this is a new breed of games that has to happen to change the landscape, and be the most user-friendly business model."

He also talked a little about the next-generation CryEngine. He said there are actually two teams working in parallel: one that's refreshing the current engine and one that's building the next major version.

"We've been touting CryEngine as a next-gen technology for about two years now," he said. "Since 2010 CryEngine has been next-gen ready. You look at today's next-gen offerings with supposedly next-gen graphics... That's exactly what we were talking about two years ago."

Now two years later, the industry has caught up, but Crytek is already ahead of the game, continuously pushing boundaries.

"A lot of these features will be visible in the next iteration for the engine," he said. "We were one of the first studios in the world to get access to all of the next-generation consoles. Obviously we can't talk about what they are but we know what next-gen entails. I think people... I'm not going to judge it because it'll get me in trouble, but next-gen is actually not a clear picture right now."

Oh snap, that doesn't sound good. Good thing PC gaming will never be a dead platform.

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Top Comments
  • 25 Hide
    randomizer , June 10, 2012 9:49 AM
    Free to play, expensive to enjoy.
  • 22 Hide
    amuffin , June 10, 2012 7:48 AM
    Quote:
    OR: If you don't pay, you don't get to trade or craft hats.

  • 20 Hide
    maigo , June 10, 2012 7:13 AM
    I'm okay with F2P as long as you're not 'renting' gear
Other Comments
    Display all 38 comments.
  • 18 Hide
    amuffin , June 10, 2012 7:10 AM
    Because F2P is the future of gaming industry profits. Think about this: We'll let you play the game for free, however if you want to advance in the game or get better weapons you'll have to pay. SO either you can spend hours and hours to level your character or unlock items/weapons, you pay a premium in order to advance to a next level or get newer items/weapons.
  • 20 Hide
    maigo , June 10, 2012 7:13 AM
    I'm okay with F2P as long as you're not 'renting' gear
  • -7 Hide
    boju , June 10, 2012 7:15 AM
    Can’t believe what I’m reading. Is it true, is it., is it really true PC has (long overdue) been given recognition it deserves.

    Neo must have saved us from the matrix :o 

    Edit; I do mean the 'PC exclusive aspect of newer Crytek games' i do not agree with the way they’re headed with their f2p strategy -_-
  • 9 Hide
    tomfreak , June 10, 2012 7:20 AM
    Crytek, push ur game title to use up Nvidia/AMD GPU and as well as Intel CPU with state of art graphics + AI without compromise gameplay quality. I am pretty sure these 3 companies are happy to subsidized/sponsor ur game without question.
  • 9 Hide
    A Bad Day , June 10, 2012 7:27 AM
    amuffinBecause F2P is the future of gaming industry profits. Think about this: We'll let you play the game for free, however if you want to advance in the game or get better weapons you'll have to pay. SO either you can spend hours and hours to level your character or unlock items/weapons, you pay a premium in order to advance to a next level or get newer items/weapons.


    OR: If you don't pay, you don't get to trade or craft hats.
  • 0 Hide
    dudewitbow , June 10, 2012 7:39 AM
    Crytek, im still waiting for the next Timesplitters game =X
  • 22 Hide
    amuffin , June 10, 2012 7:48 AM
    Quote:
    OR: If you don't pay, you don't get to trade or craft hats.

  • 0 Hide
    kcorp2003 , June 10, 2012 8:37 AM
    free-to-play games have a long shelve life before they pump out the next one. like DLC. making games now a days is expensive and right now publishers are trying out new methods to generated more money. the guys from extra credit touch this topic awhile back in one of their episodes.
  • 25 Hide
    randomizer , June 10, 2012 9:49 AM
    Free to play, expensive to enjoy.
  • 9 Hide
    drwho1 , June 10, 2012 11:48 AM
    I rather pay for my games and THEN play them for FREE whenever I want.
  • 2 Hide
    s3anister , June 10, 2012 12:00 PM
    While I think the F2P model is innovative I also believe it could lead to the consumer paying more for the same video game experience by having to spend money to get good gear, level, and so on.

    I'd rather have the game be all encompassing to begin with and not have to worry about shelling out $5 here and $5 there every time I do something new in the game.
  • 12 Hide
    Jerom , June 10, 2012 12:19 PM
    "As is evident in Warface, our approach is to ensure the best quality, console game quality,"

    Since when console quality is a best quality? From as long as I can remember it always meant worst.
  • 2 Hide
    A Bad Day , June 10, 2012 12:54 PM
    s3anisterWhile I think the F2P model is innovative I also believe it could lead to the consumer paying more for the same video game experience by having to spend money to get good gear, level, and so on.I'd rather have the game be all encompassing to begin with and not have to worry about shelling out $5 here and $5 there every time I do something new in the game.


    Human psychology studies shows that people are more comfortable shelling out $5s every once in a while rather than suppose $80, even though the $5s eventually add up to far beyond $80. F2P and the DLCs concept make an excellent usage of our flaws.
  • 0 Hide
    ojas , June 10, 2012 2:54 PM
    I dunno, i kind of felt this entire article was Crytek marketing. The way in which it was written and all.
  • 2 Hide
    muy , June 10, 2012 3:27 PM
    there is no such thing like a free lunch.
  • 2 Hide
    Kami3k , June 10, 2012 4:36 PM
    So Crytek thinks consoles are the best game quality?

    Goodbye Crytek, I'll shall remember Crysis 1 and Farcry 1 fondly.
  • 0 Hide
    Anonymous , June 10, 2012 5:08 PM
    There is one BIG benefit to F2P for the average gamer: No more shelling out $60 upfront on a game that turns out to be horrible. Now, you only pay when you know the game is good, and you can see value in shelling out the $5 for upgrades. In other words, the company has to provide real value to make money from you. Of course, for a really good game, the company can then ask players for much more than a $60 upfront fee - since they'll be willing to pay.
  • 2 Hide
    Energy96 , June 10, 2012 6:01 PM
    Quote:
    "As is evident in Warface, our approach is to ensure the best quality, console game quality,"


    What a joke.

    Between this type of attitude and the whole F2P model it's no wonder I'm becoming increasingly bored with gaming. The whole industry is turning to garbage.
  • 2 Hide
    Energy96 , June 10, 2012 6:06 PM

    A Bad DayHuman psychology studies shows that people are more comfortable shelling out $5s every once in a while rather than suppose $80, even though the $5s eventually add up to far beyond $80. F2P and the DLCs concept make an excellent usage of our flaws.


    That just proves that most people are ignorant fools and incompetent at managing their own money. Its a sad state of affairs really.
  • 3 Hide
    therabiddeer , June 10, 2012 6:29 PM
    "While Blizzard is slapping customers with a $60 price tag and DRM that requires an internet connection to play a single-player campaign..." Crytek plans to make double that per customer because F2P often costs more than an upfront flat rate in other games. LoL is a prime example, F2P.... but people frequently spend hundreds of dollars on it. I really dislike this "F2P" and DLC filled era of milking me.
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