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Report: HP and Dr. Dre to Join Forces

By - Source: Tom's Hardware US | B 24 comments

Dr. Dre and HP have reportedly teamed up and announced a new line of headphones, laptops and software designed to give great sound quality.

Dr. Dre and Monster this summer announced a new line of headphones called Beats by Dr. Dre. Designed with the best quality of sound in mind, the headphones retail for $350. According to CNet (which cites people familiar with the matter), the artist has collaborated with HP and Interscope Chairman Jimmy Iovine on a line of premium-priced laptops, headphones and software that are designed to educate the masses on what music should sound like when you hook up a set of decent headphones.

CNet goes on to say Iovine would not discuss HP or any other company that may be involved during an interview last week but he did confirm that he and Dr. Dre are part of a plan to reconstruct the entire "digital music ecosystem."

"I just want our product to sound better," Iovine told CNet. "The record business committed many, many mistakes in the last 10 years, and I'm right in there. One of them was letting its product get degraded," he said. "It's one thing to let it get stolen, it's another to allow it to be degraded because then you really don't have a chance...video games and TV quality are getting better and the quality of our work is getting lower. If that happens, then music will become disposable. That's something we can fix."

Check out the full story here.

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  • 6 Hide
    icepick314 , August 17, 2009 6:36 PM
    is he in bankruptcy?

    seems like he's whoring his name alot these days...
  • 2 Hide
    Anonymous , August 17, 2009 6:41 PM
    As somebody in that field, it's all a bunch of meaningless elitism, and I doubt they have some brilliant and original product to blow away the established products. Nothing makes you look cooler than complaining about how it isn't as good as it was back in the day. Although the major record labels now are all pretty much shite-factories churning out stuff that sounds like everything else they release, but most of it does sound pretty good from a sound quality perspective... Dre is a pop-princess now anyways, much like Justin Timberlake and Christina Aguilera, not cool, underground and original like he was in the 90s...
  • 4 Hide
    Bullheaded67 , August 17, 2009 6:52 PM
    Actually, the Beats headphones are very good for that price range. Of course he is getting paid but if he is also helping to raise the audio quality of the industry then I am all for it.

    We have become so jaded as a society that it is hard to imagine someone doing something altruisticly.
  • Display all 24 comments.
  • -1 Hide
    griffed88 , August 17, 2009 6:58 PM
    lol yet another scheme to get the cash from uniformed consumers
  • 0 Hide
    Aintry , August 17, 2009 7:07 PM
    I'd be a lot more impressed if HP had announced it was teaming up with engineers at Bowers & Wilkins.
  • 0 Hide
    hellwig , August 17, 2009 7:14 PM
    So this article is about $350 headphones, and an un-substantiated rumor that Dr. Dre MIGHT have worked with HP on a laptop. Good to know I guess.
  • 0 Hide
    ubernoobie , August 17, 2009 7:18 PM
    Nah, I'll stick with a razer fata1ty headphones for now
  • 4 Hide
    Anonymous , August 17, 2009 8:01 PM
    griffed88 wrote:
    "lol yet another scheme to get the cash from uniformed consumers"

    As opposed to those who wear more casual clothing?
  • 0 Hide
    mlopinto2k1 , August 17, 2009 8:04 PM
    uniformedgriffed88 wrote:"lol yet another scheme to get the cash from uniformed consumers"As opposed to those who wear more casual clothing?
    Now THAT is funny! I believe he meant, "un-IN-formed". Right?
  • -1 Hide
    mlopinto2k1 , August 17, 2009 8:06 PM
    Dr. Dre makes millions upon MILLIONS of dollars from his musical prowess and you think HE'S the one whoring his name??? LOL - If I didn't know any better I would think Dr. Dre could buy Interscope Records and HP and still have money left over to buy a pair of those headphones and a laptop.
  • 0 Hide
    kentlowt , August 17, 2009 8:34 PM
    Hmm. I could get a pair of grados headphones for that price. They better be some of the best headphones made for that price.
  • 3 Hide
    yadz , August 17, 2009 9:35 PM
    mlopinto2k1Dr. Dre makes millions upon MILLIONS of dollars from his musical prowess and you think HE'S the one whoring his name??? LOL - If I didn't know any better I would think Dr. Dre could buy Interscope Records and HP and still have money left over to buy a pair of those headphones and a laptop.


    Actually Interscope and HP are publicly owned multi-billion dollar corporations, HP is worth 113 billion dollars, even Bill Gates doesn't have that much money. Dr. Dre is worth around 150 million dollars therefore he'll require around 1000x of his current net worth to purchase HP and interscope. So don't just go around forums posting crap.
  • 0 Hide
    Platypus , August 17, 2009 10:00 PM
    yadzSo don't just go around forums posting crap.

    But that's what Tom's writers do...

    ZING!
  • 0 Hide
    doomtomb , August 17, 2009 10:35 PM
    I'm tired of people saying things like:
    griffed88lol yet another scheme to get the cash from uniformed consumersI'm tired of people saying things like:

    It's called business, capitalism. Dr. Dre is trying to make money and raise sound quality. Just because someone is doing something to make money doesn't mean it's wrong. Dr. Dre is a powerful figure in the music industry and he's trying a business plan that has a positive impact on the rest of us, whether or not you buy his headphones. Seems legit to me.
  • 0 Hide
    ph3412b07 , August 17, 2009 11:17 PM
    I wonder if they'll ship with his track "Bitches Ain't Shit"
  • 0 Hide
    mlopinto2k1 , August 17, 2009 11:45 PM
    PlatypusBut that's what Tom's writers do...ZING!
    Are you kidding me? You need to re-read what I wrote before you make an ass out of yourself trying to make me look stupid. I said, "IF I DIDN'T KNOW ANY BETTER". What is your problem anyway? HP is a corporation and Dr. Dre is one person. Why on earth would I seriously compare the two? I am just pissed that people are saying Dr. Dre is WHORING his name. POST CRAP... Pffff
  • 1 Hide
    rpmrush , August 18, 2009 1:01 AM
    Ut-o. Dre fan boi sounds mighty upset. Business is all about endorsements to give mediocre products a leg to stand on. I don't care who is on the Wheaties box..they still taste like crap. lol. If the headphones sound good, it's got nothing to do with Dre. The price however has everything to do with his name.
  • 0 Hide
    rigaudio , August 18, 2009 2:08 AM
    Raising sound quality? It probably just cuts the mids and boosts the lows. It will NOT increase the sample rate or bit depth of the stuff you listen to. Crap goes in, crap goes out. Buy a pair of frequency-flat headphones for half the price.
  • 0 Hide
    Platypus , August 18, 2009 2:26 AM
    mlopinto2k1Are you kidding me? You need to re-read what I wrote before you make an ass out of yourself trying to make me look stupid. I said, "IF I DIDN'T KNOW ANY BETTER". What is your problem anyway? HP is a corporation and Dr. Dre is one person. Why on earth would I seriously compare the two? I am just pissed that people are saying Dr. Dre is WHORING his name. POST CRAP... Pffff

    lol... is this nerdrage even aimed in the right direction? I was merely taking an affectionate pot-shot at our esteemed writers. I appreciate the content they provide and their ability to keep us in the loop on the latest activities of the "Doctor", but it's just so easy to nit-pick their frequent spelling and grammatical errors. I suppose I could have put a smiley face at the end of my comment to illustrate the attempt at humor.

    But what on earth were you referring to, Mlop?
  • 0 Hide
    christop , August 18, 2009 4:24 AM
    YEAH KICK BACK RELAX WHILE i DOWNLOAD YO TRACKS... LOL
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