Microsoft: Apple's Post-PC View Is Wrong
Apple has it wrong, claims Microsoft. It's a PC Plus era, not a Post-PC era.
Microsoft's Chief Operating Officer Kevin Turner said during the company's Worldwide Partner Conference on Wednesday that Apple's "post-PC" view of the current computing industry climate is wrong.
Of course, the two companies also have different approaches to computer operating systems. Like Google, Apple thinks each form factor should have its own operating system, yet they should also all share common functions and features. Microsoft sees a world where one OS rules all devices no matter the form factor.
"Apple makes great hardware," Turner admitted. "The reality is, in the OS, we see things differently. They've talked about it being the post-PC era, they talk about the tablet and PC being different. The reality in our world is that we think that's completely incorrect."
Instead of "post-PC," Microsoft has dubbed the era as "PC+," or PC Plus. As previously stated, Microsoft sees other devices outside the PC scope as an extension of the desktop, thus only one OS is needed. The x86-based version of Surface is a good example: a tablet sporting a full version of Windows 8 Pro.
"We actually believe Windows 8 is the new era for the PC Plus," Turner said. "We believe with a single push of a button you can move seamlessly in and out of both worlds. We believe you can have touch, a pen, a mouse, and a keyboard."
He went on to show a slide featuring a quote from former Apple CEO Steve Jobs and the current CEO Tim Cook. Jobs said "the post-PC era has begun" whereas Cook was quoted saying "in my view, the tablet and the PC are very different."
"The re-imagined Windows is a game changer," Turner admitted. Indeed, Microsoft is looking to create an ecosystem of products using the best-of-both-worlds approach with the launch on Windows 8, as PC users can switch from the touchy Metro interface to a more standard desktop mode.
Just recently Apple's Tim Cook indicated that Microsoft's PC convergence is a poorly conceived idea. He said during the company's second quarter conference call that "you can converge a toaster and a refrigerator, but you know, those things are probably not going to be pleasing to the user."
Cook also said that OS X and iOS borrow certain aspects from each other, but they remain two separate platforms due to the unique hardware features of the desktop, the tablet and the smartphone.
i think he ment to say samsung and Intel make great hardware for apple products LOL
That said, the OS needs to be designed to work appropriately on all platforms and support multiple inputs and interfaces. If you design the OS to run on all platforms yet the interface obviously favors a single platform and alienates users by forcing them to conform to a format unfit for their own platform, it would be idiotic not to expect backlash from your user base.
See what I did there, MS?
i think he ment to say samsung and Intel make great hardware for apple products LOL
Excuse me, what? Apple does not make hardware, at all. I bet he thinks he is getting a faster pc since it has the mac logo on it also...
haha, regardless it was probably just a lapse in thinking.
The PC is here to stay,. leveraging on both desktop and mobile platform (tablet, notebook,. etc),.
If they just gave a clear choice to users during installation...so that people didn't have to resort to hacks to restore a comfortable user environment.
In my view it should have been slightly different. Keep metro on the desktop, but keep it shut unless explicitly called upon. Keep the start menu, aero, etc just the same. When you want to connect to the PC remotely via Surface phones/tablets (over wifi/bluetooth), metro pops up on the main (PC) screen.
Something like VLC Direct Pro.
Everyone would have been happy this way. But i guess then people would have said "wtf it's just the same as win 7, we're not upgrading!"
So they should have sold it for $15 online and $50 retail.
Now, everyone would be happy
Of course MS won't listen to me
That said, the OS needs to be designed to work appropriately on all platforms and support multiple inputs and interfaces. If you design the OS to run on all platforms yet the interface obviously favors a single platform and alienates users by forcing them to conform to a format unfit for their own platform, it would be idiotic not to expect backlash from your user base.
See what I did there, MS?
Kostas
You like Apple? We are there!
You like Microsoft? We are there!
You like linux? We are there!
You don't like any of the above...we got Chrome OS!
The only downside is privacy but with Skydrive and iCloud is just the same issue!
Seeing as the iPad sells about 34 million units a year
That PC figure needs to shrink by about 90% before anyone can start talking about anything close to "Post-PC"
if windows 8 gets as negative as vista did then it will not be on desktops for long
That is what they sell. They use Chinese outsources like the other companies (AppleII and Commodore 64s were actually built in the USA at one time). Open up a Thinkpad or an MacPro notebook and you'll see the FOXCONN stamp.
Apple designs the hardware, pays for its construction, sells it and supports it. They ARE a hardware company.
MS is mostly a software company, the XBOX is their biggest hardware device...
Intel is NOT a hardware company, they sell components.
AMD and Nvidia are not a software or hardware companies... they don't have factories.
Microsoft is quite wrong about their Windows on everything... And even their "Win8 to rule them all" is not true as WART (Windows Arm RT) devices cannot run Win x86 software. So its bullshit. They bolted on a mobile launcher onto a desktop OS. That's it. Ruined windows 8.
PM -> Smart Phones, Tablets, Book Readers
There is no = between PC and PM therefore MS attempt with Windows 8 is beyond comedy and insult to intelligence.
BEEP...you cannot. I have Desktop equipped with 27" non touch screen connected to $4000 big ass tower machine and Touch is not possible there even screen supported touch...it simply fails ergonomics and usability.
MS hired bunch of jokers...where are these people coming from?