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Microsoft Goes on the Offensive Against iPad in Videos

By - Source: Microsoft (YouTube) | B 43 comments

Redmond is keen to show the iPad's weaknesses.

Microsoft's hoping to show users that they can do a lot more with a tablet running Windows 8 than they can with a competing product. Considering the iPad was the device that really launched the tablet form factor (this is despite not being the first tablet to market), Microsoft figures the iPad is the one to beat. As such, it's got a series of commercials that show the iPad failing while [insert tablet running Windows 8] triumphs. Check 'em out below.

Windows 8: Baseball

Dell Tablet vs. iPad

Comparison: iPad vs. Windows 8 Tablet

Windows 8: Less talking, more doing

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  • 4 Hide
    excella1221 , July 10, 2013 7:55 PM
    Rofl, I'm an iPad owner and even I laughed at Apple after watching these commercials.
  • 4 Hide
    opmopadop , July 10, 2013 8:40 PM
    Why these ads were not shown when the Win8 tablet was first released is beyond me. Oh well, better late than never.

    They should have showed someone plugging an iPhone into the Win8 tablet to sync, with the iPad next to it getting punched or something.
  • 3 Hide
    none12345 , July 10, 2013 8:56 PM
    I wouldn't buy either, but i must say well done microsoft.

    I just have to say tho....TWO whole things? LIKE OMG, where back in the 90s instead of the 80s! Sure two apps at once is WAY better then just one, but its still a joke in this day and age.
  • 1 Hide
    vmem , July 10, 2013 8:58 PM
    I like how after their "loan" to Dell, they switched the Surface for Dell tablets in their commercials...
  • 0 Hide
    Elevory , July 10, 2013 9:39 PM
    Windows can do two things at once? Talk about setting the bar high.
  • -1 Hide
    rdc85 , July 10, 2013 10:17 PM
    lol....
    really like the 2nd ones: "Dell Tablet vs. iPad"
  • 5 Hide
    audiophillia , July 10, 2013 10:23 PM
    so which is it. Is my comment suppose to hate on Windows 8 or Apple. I have a hard time keeping up on what I am suppose to hate.
  • 0 Hide
    DarkSable , July 10, 2013 10:36 PM
    Well, I watched all of them, and I still don't want to buy either...
  • 0 Hide
    rwinches , July 10, 2013 11:23 PM
    OK, Jane 4 videos auto-starting at the same time. I would have thought you'd dried out by now.
  • -5 Hide
    cats_Paw , July 10, 2013 11:55 PM
    Answer to video 1: If you are going to recruit someone, you should KNOW their rating, not need a tablet to figure it out. I doubt you would get any job saying: hey dont worry if i dont know it, ill ask my tablet!.

    Answer to Video 2 and 3: Bluescreen, constant updates, terrible security measures, etc.

    And i do still like WIndows more than Apple :D . I wonder how long till apple sues microsoft...
  • -9 Hide
    belardo , July 11, 2013 12:12 AM
    These are actually good ads... but wrong.

    Baseball AD:
    1 – None of the Win8 /WinRT tablets I know support 4G... so how would he be doing teleconferencing? Most baseball fields don't have WIFI...

    2 – The stat info maybe on a pad or info provided by the player/coach. Also, any PRO scout would KNOW that information before he walked onto the field.

    3 – A tablet doesn't make for a great telecommunications device... I've yet to see anyone do face to face with their phones. I've had that ability on my phone and my wife phone for a year... never used it.

    4 – if that info on the Windows tablet wasn't up, he'd have to go to the start screen to launch it.

    Video 2: Comparison

    The iPad 4 totally destroys WinRT tablets in resolution and performance. Gaming horse power on the iPad 3 and 4 is way way above the RTs.

    Lets talk about apps... nevermind..

    Microsoft is in a fail dive... keep on diving!
  • -4 Hide
    belardo , July 11, 2013 12:16 AM
    @ excella : "Rofl, I'm an iPad owner and even I laughed at Apple after watching these commercials."
    Really? I doubt it... if you actually used one of these tablets... you'd see that its BS...

    They don't have the performance or the ability to do some of the things they just showed...
  • -2 Hide
    halcyon , July 11, 2013 12:31 AM
    I'm an Android kinda guy (sorry), but between the two presented here I'd still rather have an iPad.
  • 0 Hide
    pacomac , July 11, 2013 12:35 AM
    So where is the USB lead plugged into the Dell in the printing example. The iPad uses AirPrint which I assume is why MA are taking at pot shot at Apple, but MS claimed they could print to nearly any printer, so where is the printer lead?
  • 4 Hide
    iamadev , July 11, 2013 1:07 AM
    Quote:
    So where is the USB lead plugged into the Dell in the printing example. The iPad uses AirPrint which I assume is why MA are taking at pot shot at Apple, but MS claimed they could print to nearly any printer, so where is the printer lead?


    My Win8 machine prints over the network. Airprint isn't the only printing over Wifi solution.
  • 1 Hide
    rwinches , July 11, 2013 1:14 AM
    The best part is how the appleheads are so upset that MS is challenging. They never heard of a tablet using telecommunications. No other device could have Bluetooth 4.0 or use WiFi to communicate with other devices. My concern would be battery life, but newer APU's and Soc's are getting more efficient. These ads are not about RT so a tremendous amount of apps/programs are available. Android tabs are getting better every day too. Let's not forget Linux on tab's. Apple stuff does lead in cool attachable thirdparty gizmos, and the most expensive thirdparty accessories like cases and screen protectors.
  • 2 Hide
    back_by_demand , July 11, 2013 2:13 AM
    I'm not sure having a tablet with 4G would be worth it, I would rather tether to my phone and not have to sign up to 2 data plans. Also can't wait till Apple does an update to have the same 2 or 3 apps simultaneous as Win 8, then Windows just switches to Desktop mode and has a couple of dozen. MS has merely 1upped Apple with what Windows does at it's least, if Windows really flexes its muscles iOS can't get within 10 country miles.
  • -3 Hide
    everlast66 , July 11, 2013 2:50 AM
    If you start spending more time thinking about competitor products than your own something in your business model is going wrong.
  • -4 Hide
    CKKwan , July 11, 2013 3:51 AM
    Oh Dear MS, Tablet is not about Multitask like a desktop. Multitasking is cool, please bring more apps to the platform and you will rock..... Besides, please don't tell me that I have to pay for a separate windows licensing fee.
  • 2 Hide
    halcyon , July 11, 2013 4:12 AM
    Quote:
    I'm not sure having a tablet with 4G would be worth it, I would rather tether to my phone and not have to sign up to 2 data plans. Also can't wait till Apple does an update to have the same 2 or 3 apps simultaneous as Win 8, then Windows just switches to Desktop mode and has a couple of dozen. MS has merely 1upped Apple with what Windows does at it's least, if Windows really flexes its muscles iOS can't get within 10 country miles.

    It's a luxury. I use my Note 8.0 for RDP and VNC and its quite convenient to have access to AT&T's quick network built in. Could I tether? Yeah? Could I use my job-issued MiFi? Yeah? ...but I like my Note 8.0 being capable AND independent.
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