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Samsung Galaxy S3 Sales Unhurt From Legal Loss to Apple

By - Source: Localytics | B 33 comments

Week of Apple patent trial verdict saw demand for S3 grow by 16 percent.

Despite being ordered to pay over $1 billion in damages to Apple over a patent-based lawsuit, analytics firm Localytics  said demand for Samsung's flagship Galaxy S3 smartphone hasn't waned at all.

In fact, Localytics, which tracks what types of smartphones access thousands of mobile apps via its mobile analytics platform, stated that they saw a 9 percent average increase of new Galaxy S3 devices since the first week of August.

Furthermore, the smartphone's demand apparently grew 16 percent during the week of the Apple patent trial verdict. It grew 15 percent during the week that saw Apple announcing the iPhone 5.

Apple suing Samsung may have given the latter a favor, Localytics believes, as “the deluge of post-litigation press coverage both drove general attention to Samsung and suggested that Samsung devices were similar enough to iPhones to be an option for many consumers.”

What's more, Samsung may not even have to pay the $1 billion; the South Korean conglomerate recently asked for the case to be dismissed.

 

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Top Comments
  • 25 Hide
    hyperanthripoid , October 5, 2012 6:51 PM
    Karma
  • 24 Hide
    house70 , October 5, 2012 6:56 PM
    I would say people like their choices and reject a system where one single device/company/OS dictates the rules.
  • 17 Hide
    egilbe , October 5, 2012 7:19 PM
    Free advertising is free advertising. Everyone (uninformed masses) now thinks that Samsung is an Apple, except cheaper
Other Comments
    Display all 33 comments.
  • 25 Hide
    hyperanthripoid , October 5, 2012 6:51 PM
    Karma
  • 24 Hide
    house70 , October 5, 2012 6:56 PM
    I would say people like their choices and reject a system where one single device/company/OS dictates the rules.
  • 4 Hide
    sesante2000 , October 5, 2012 7:01 PM
    I don't see why it would.
    As long as people can buy it and it does what they need or want, I doubt they could care less who won in court.
  • 12 Hide
    Camikazi , October 5, 2012 7:02 PM
    Ok, but how do you know that the demand increase wouldn't have been like 25% if the lawsuit didn't go through? I demand that Apple pay for the lost % that no one can prove! Sorry for that my inner RIAA lawyer just got out, it's under control now :( 
  • 17 Hide
    egilbe , October 5, 2012 7:19 PM
    Free advertising is free advertising. Everyone (uninformed masses) now thinks that Samsung is an Apple, except cheaper
  • 15 Hide
    cookoy , October 5, 2012 7:42 PM
    Reading about Samsung losing $1B in the Apple case will not stop me from buying Samsung phones. It just makes me shun anything associated with apple more.
  • 6 Hide
    einheriar , October 5, 2012 7:44 PM
    Well the fascist business model of apple keeps me straight on the path from buying apple products.. evry time I am a bout to waiver and think about now that is something nice, they go brutally harass someone on unfair groundings, and then I think to myself. Time to buy a product from the victim

    so my last mobile became a Samsung smart phone..
  • 2 Hide
    CaedenV , October 5, 2012 7:57 PM
    The apple verdict has not changed my opinion about what phone to purchase in the slightest. I am still waiting for the release of the Nokia 920, and if I can get an unlocked one that will work with TMobile (as only ATT will carry it in store, and I am not going with them for cell service again) and it works like I think it will then I will go with that. If not then I will be getting a SGS3 because it is simply a great device all around.
  • -4 Hide
    Maxor127 , October 5, 2012 8:09 PM
    The public didn't care about the verdict. Only blind loyalists for either side cared. Either way, I don't see how having to pay $1 billion is doing Samsung a favor. Depends on if they get it dismissed. The lawyers are the real winners.
  • 4 Hide
    belardo , October 5, 2012 8:14 PM
    While the iPhone5 has and WILL do well in sales (iphone4 is now a 2yr old device) - I believe the they have pissed off lots of people, created nothing but negative press against Apple with "rectangle with rounded corners"... again, should Samsung have designed phone that is a pyramid with spikes?

    Apple hasn't gone after other companies. Apple is making super profits and they spend their energy and value doing something stupid.

    They lost me as a future iPad3/4 owner... The only way they'll get me to get one, is if they are public about leaving Android/Samsung alone. I'm guessing that Motorola/Google has already fired their first warning shot and brought Apple to the table to talk.

    I don't like 16:9 tablets! I don't like 16:9 tablets! I don't like 16:9 tablets!
  • 10 Hide
    Kami3k , October 5, 2012 8:27 PM
    Why would it be?

    If anything more people bought S3s just to give a middle finger to Apple for not being able to handle competition.
  • 3 Hide
    Kami3k , October 5, 2012 8:29 PM
    Maxor127The public didn't care about the verdict. Only blind loyalists for either side cared. Either way, I don't see how having to pay $1 billion is doing Samsung a favor. Depends on if they get it dismissed. The lawyers are the real winners.


    Yea only "blind loyalists" care about technology being able to progress.

    Well if that is what you think then I'll gladly carry the title of "Blind Loyalist"
  • 5 Hide
    halcyon , October 5, 2012 8:56 PM
    A little billion dollar lawsuit loss is not enough to stop the SGS3. Once a critic I now recommend it every opportunity I get {to those that are ready for more}. Apple is correct to be fearful, copied or not, the iPhone now has some serious competition.
  • 3 Hide
    teh_chem , October 5, 2012 8:58 PM
    Why would the GS3 sales be hurt? Do iPhone sales increase from Apple's courtroom victories? Way to make up an empty story with sensationalist headlines.
  • 2 Hide
    Dkz , October 5, 2012 8:58 PM
    Congratulations to Apple for another win. Or not?
  • 3 Hide
    halcyon , October 5, 2012 8:59 PM
    Quote:
    Why would the GS3 sales be hurt? Do iPhone sales increase from Apple's courtroom victories? Way to make up an empty story with sensationalist headlines.

    Anything for a few web hits these days.
  • 3 Hide
    Orlean , October 5, 2012 11:40 PM
    I just purchased a Samsung G3 myself to replace my aging Iphone 3GS which was jailbroken it still worked and took a beating ( I'm a Mechanic) but it was time for something new. I opted to get away from Apple this time around because well the OS got boring unlike the Original Iphone which I dropped $600 on to purchase few months after it was released was very cool at that time and was revolutionary in my opinion but the new ones now just don't do it for me I played around with the Iphone 5 and I wasn't impressed at all. So I made the switch to Andriod with the S3 and so far I'm really enjoying it hopefully this phone has the durability to hold up as the 3GS did.
  • -2 Hide
    Alphi , October 6, 2012 12:18 AM
    teh_chemWhy would the GS3 sales be hurt? Do iPhone sales increase from Apple's courtroom victories? Way to make up an empty story with sensationalist headlines.


    um ya didnt pay much attention to the court case did you.. its not about the fine.. its about the injunction to stop the sale of samsung devices in the USA. if the injuction goes ahead then samsung in theory loses a big market.. even the threat of injunction should have been enough to make many US companies reduce their inventories... unfortunately for apple.. the USA is no longer the biggest market for smart phones...
  • 0 Hide
    egilbe , October 6, 2012 3:42 AM
    Quote:
    um ya didnt pay much attention to the court case did you.. its not about the fine.. its about the injunction to stop the sale of samsung devices in the USA. if the injuction goes ahead then samsung in theory loses a big market.. even the threat of injunction should have been enough to make many US companies reduce their inventories... unfortunately for apple.. the USA is no longer the biggest market for smart phones...


    Yep, stop the sales of the GSII. tough break for Samsung. I guess they'll have to sell more GSIII's to make up for it.
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