Struggling trio RIM, Nokia and HTC makes way for Sony's jump in popularity.
Sony has jumped three places in the global smartphone sales rankings, trailing behind technology titans Samsung and Apple. According to new research from IDC, the Japanese technology company was the third place manufacturer in Q3, 2012. Comparatively, Sony settled for sixth place during the same period in 2011.
Achieving third place saw Sony overtake the struggling trio of RIM, Nokia and HTC. Sony's market share actually fell year-on-year from 5 percent in 2011 to 4.8 percent in 2012. Nokia saw its market share of 13.6 percent in 2011 decrease to just 3.4 percent this year. HTC, meanwhile, dropped from 10.3 percent to 4.6 percent, with RIM dropping from 9.6 percent to 4.2 percent.
Elsewhere, Samsung reported a considerable increase from 22.7 percent to 31.3 percent, while Apple's share jumped from 13.8 to 14.6 percent.