Windows Phone Gains Market Share as Nokia, BlackBerry Fall
Microsoft's Windows Phone operating system is slowly gaining market share around the world.
Microsoft's Windows Phone OS might not be anywhere near as popular as iOS or Android, but it's chugging along at a healthy pace nonetheless. WMPower User cites the latest Kantar WorldPanel figures as saying Windows Phone showed significant gains at the end of the December-February quarter.
Kantar's numbers show that Windows Phone only accounted for 2.7 percent of the U.S. market for the same three month period last year. This year, that figure climbed by 1.4 percent to 4.1 percent of the U.S. market. Nokia's Symbian, on the other hand, fell from 0.5 percent to 0.1 percent, and RIM dropped from 3.6 percent to 0.7 percent. Interestingly, iOS also saw a drop, going from an even 47 percent last year to 43.5 percent for the same period this year. Android increased from 45.4 percent to 51.2 percent.
However, the U.S. is just one market, you say. What about elsewhere in the world? Well, the numbers are just as promising. In Great Britain, Windows Phone went from 3 percent to 6.7 percent. Android rose 10 percent, from 48.3 percent to 58.3 percent, while RIM fell 11.7 percent to 5.1 percent of the UK market. iOS gained only 0.1 percent, evening off at 29 percent. In Italy, the increase for Windows Phone was even bigger, from 5.4 percent last year to 13.1 percent this year, a change of 7.7 percent. Meanwhile, Symbian's hold on the Italian market fell from 17.6 percent to just 3.7 percent. Android jumped 6.1 percent to 57.1 percent of the Italian market.
While Windows Phone won't be number one anytime soon, the growth is promising, and Microsoft will no doubt be pleased that the OS is gaining traction. Windows Phone was launched in October 2010 with Windows Phone 7. Windows Phone 8 debuted on October 29, 2012.