Download the Tom's Hardware App from the App Store
The reference for current tech news
Yes No
Ads

World of LordCraft Rips Off Blizzard's Franchise?

by - source: Tom's Hardware US

It name itself sound way too familiar to be legal.

Someone get Blizzard on the phone. Just in name alone, World of LordCraft should indicate where the roots of this online PC game truly lie. While WoL isn't exactly an MMORPG, it clearly borrows heavily from Blizzard's offline fantasy-based RTS franchise... right down to the Alliance and Horde factions. Oh wait there's a Demon Legion thrown in there too. How original.

A video provided on the game's website actually looks somewhat promising--at least for a few seconds until a horrible, echoing voice-over spoils the show. "Build an unprecedented castle, " the video promotes. "Never surrender your freedom."

Without showing actual gameplay, the promotional video offers various animations on building a kingdom, and screenshots depicting Heroes of Might and Magic-style battles. On a whole, WoL is an isometric, flash-based, browser-based PC game with city building and RTS traits.

WoL is also absolutely free to play.

Share:
45
Comments
X
Submit

Comments
Add your comment
JonathanDeane 03/19/2010 9:46 PM
Hide
-4+

So other then the name, there is nothing even resembling WoW? A quick name change will fix that and everything will be fine lol

livingsacrifice 03/19/2010 9:46 PM
Hide
-4+

This is pretty sad...

zerapio 03/19/2010 9:51 PM
Hide
-8+

> It name itself sound way too familiar to be legal
It should read: "Its name itself sounds way too similar to be legal"
/extends right arm forward :)

mianmian 03/19/2010 9:53 PM
Hide
-0+

When you look at their website, you will find many similar elements of WoW.
A region in map called "The Barrens".
"Drums of war...." in the trailer.
And the races in Alliance/Hord are: human, elf, Dwarf, orc, troll,Tauren

dextermat 03/19/2010 9:58 PM
Hide
-0+

This game looks awesome.... that what i would of said 15 years ago lol

Looks like AOE

That's why it's free

Honis 03/19/2010 10:01 PM
Hide
-5+

Yes, because WoW and Warcraft were the first game to have any of those things and was the first strategy ever to be based on lore creatures...

If it's a free game let them name it World of iCraft for all it matters.

hallic7 03/19/2010 10:04 PM
Hide
-13+

World of LOLcraft!!!!

CoderDunn 03/19/2010 10:16 PM
Hide
--1+

I remember reading somewhere that this game is owned by they same bunch that made Evony >.>

Edit: Found it http://www.examiner.com/examiner/x [...] -Lordcraft

cloakster 03/19/2010 10:17 PM
Hide
-1+

Since its free i truly doubt any legal action is going to be taken. 99% of Blizzards profits come from the online component of WoW so in no way is it taking profits from Blizzard.

pokabur 03/19/2010 10:24 PM
Hide
-11+

You guys act like the warcraft franchise is original. o_0

tomtompiper 03/19/2010 11:31 PM
Hide
-5+

Unless it is deliberately designed to be addictive and suck money and the life out of people then it's nothing like WOW.

z0d 03/19/2010 11:32 PM
Hide
-3+

Looks like a modded Caesar II game. Pfft.

maigo 03/19/2010 11:40 PM
Hide
-1+

If it's free, its only bound to make Blizzard more money

skit75 03/19/2010 11:43 PM
Hide
-1+

Well, if it is anything like Evony, it may be "free" in the sense that you don't need to buy the game or subscribe to it. You would quickly learn that without the micro-transactions, it is brutally hard to compete with players who do spend real money in it. I toyed with Evony for about 2 months before I reached that glass ceiling and gladly walked away.
I have more time than money and choose to stick to subscription games where everyone gets a fair playing field. Popular micro-transaction games will show you just how disposable some people's incomes really are which is too much reality for me when I am trying to play a fantasy =D

thedipper 03/19/2010 11:56 PM
Hide
-1+

They can do it.

See: Warcraft and Warhammer

Blizzard changed a few things around and were legally running free in the fields with Warcraft, and there's nothing the owner of the Warhammer IP could do.

Anonymous 03/20/2010 12:41 PM
Hide
--2+

Lol @ china and their 1.8 billion brain powered innovations.

albion000 03/20/2010 12:50 PM
Hide
-0+

skit75 is right. There is a revenue stream SOMEWHERE; that's how these things work.

Apropo of nothing else, this still represents "dilution of trademark." Remember how "Evony" used to be "Civony?" The "Civ" brought a legal threat from Take2, which was enough to make them change it. Blizzard must, and will, vigorously defend its trademark, certainly in context of the name, because the failure to do so will be seen as "inadequate defense of trademark" and work against it in court should a case come up where it really matters. And no, WoW/WarCraft are not the first computer games with fantasy creatures, but it is the first of a certain pattern of RTS factionalization that was different enough to inoculate them against Games Workshop.

So expect legal action to follow, and a name change if not graphics changes.

hotchrisbfries 03/20/2010 12:58 PM
Hide
-1+

What's this?

A game that takes all UNORIGINAL GAMEPLAY IDEAS from an MMO that is based on a fantasy based lore from a countless other novels/movies/game references?

How dare they! Because in all seriousness, what HASN'T WoW referenced or parodied?

tat2demon 03/20/2010 1:05 AM
Hide
-4+

Im sure naming it this is for exactly whats happening now. Name it similar to WoW, story gets picked up and spread among all gamers, Blizzard threatens lawsuit, name changes, and they get all the free advertising they could hope for.

DeadlyMACD 03/20/2010 1:20 AM
Hide
-0+

I looked at the website briefly and made this list of similarities between the two games: the name, humans migrated to Twilight Forest to survive a "plague", a demon legion is invading the land, Titans shaped the world, there are undead and nagas, there are regions called Moonglade, Coldridge Mtns., The Barrens, Stranglethorn Vale, Swamp of Sorrows, Blasted Lands, and Dragonblight, Alliance buildings look like Stormwind with blue roofing, Horde buildings look like Orgrimar.

Anonymous 03/20/2010 1:32 AM
Hide
-0+

Smells scam. Collecting emails to use them for hacking bnet accounts

Anonymous 03/20/2010 1:47 AM
Hide
-0+

Warcraft wasnt the first game to use "world of...." in its title. That and the fact that this game has NOTHING to do with warcraft, not the gameplay the style anything....they dont have anything to worry about.

trinix 03/20/2010 1:50 AM
Hide
-0+

I don't see how this already stolen franchise can bother to file a lawsuit against another company who does the same thing they did back in the days.

Warcraft warhmmer, it both has war in it. but I guess this poor company with his fone game that doesn't threaten warhammer at all, has to change his name for the big guys from blizzard.

Let's not forget before blizzard makes a game for the iphone it will be when we see the release of the iphone 10gs,or whatever the next few down the line will be called.

Anonymous 03/20/2010 2:06 AM
Hide
-1+

world of the lordcraft of the rings

ivan_chess 03/20/2010 3:09 AM
Hide
-7+

Just rename the game to Land of LordCraft (LOL) and there won't be a single lawsuit.

Pinhedd 03/20/2010 4:04 AM
Hide
-1+

Looks like a Evony/TribalWars/Travian ripoff

Darkerson 03/20/2010 5:02 AM
Hide
-0+

This looks like another Evony /Kingdoms of Camelot clone. Blah!

Maxor127 03/20/2010 5:08 AM
Hide
-0+

Some of you must be blind to not see it's a blatant ripoff of World of Warcraft. I don't see anything that can be sued over though. Oh well, I don't care.

splatternuts 03/20/2010 11:03 AM
Hide
--1+

on the first of april your going to go to worldofwarcraft.com and they are going to shout out APRILFUCKINGFOOLS. just wait.

Ciuy 03/20/2010 1:47 PM
Hide
--3+

who cares, i bet blizzard is actually charging them some $$$$$$ for this stuff...

aletoil 03/20/2010 2:43 PM
Hide
--2+

Lol, this article was such a plug.


Ads

Best offers

Newsletters


OK
Ads