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Apple's 7-inch iPad Discussion Revealed in Court Documents

By - Source: Computerworld | B 24 comments

Remember how Steve Jobs famously said that there is no room for a 7-inch iPad?

In a famous earnings call, Steve Jobs noted that 10-inch is simply the right size. The doubts analysts expressed that day were shared with some executives inside Apple as well: Court documents unsealed in the Apple-Samsung trial confirm that Eddy Cue, in charge of Apple's iTunes unit, advocated a 7-inch version of the tablet and discussed such a product with Steve Jobs.

Apparently, Jobs was "receptive" for such a product. That was on January 24, 2011 - or just about three months after the earnings call, which took place on October 18, 2010. However, there was no indication that the 7-inch iPad went beyond the discussion phase.

Instead, there are signs that the iPhone changed Apple more than itself believed initially and there was a somewhat conclusive thought that the phone was proof that Apple could be more than just a computer company. This may explain why Apple thought it could build digital cameras and possibly even cars. Strangely enough, none of the documents have referred to future products such as the rumored Apple LCD TV. Perhaps there are still trade secret concerns, but given the volume of information that has been disclosed already, and the insights in Apple's inner workings, it really may not matter anymore.

 

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Top Comments
  • 20 Hide
    hardcore_gamer , August 7, 2012 4:37 PM
    WOW..Holy Apple invented 7" tablets.
  • 17 Hide
    house70 , August 7, 2012 4:15 PM
    A bit of Apple history here; basically, a document revealing that a specs discussion took place in a company meeting.
    Groundbreaking, indeed; IDK if any of us will be the same anymore after this fantastic reveal.
    I, for one, will be quaking in my boots for the rest of the year....

    Maybe Apple is prepping the grounds for future lawsuits, suing everyone that ever launched a 7 inch tablet before their product (this, after they launch it, of course)..
    Or, maybe Gruener had a slow Apple day and decided to refresh everyone's memory about something that we already knew it happened.
  • 11 Hide
    amk-aka-Phantom , August 7, 2012 4:36 PM
    Screw what Jobs said, 7'' is great (using original Galaxy Tab with CM9). Fits in my pocket perfectly and yet is big enough for comfortable browsing. 10 inch would require a bag.
Other Comments
  • 1 Hide
    kawininjazx , August 7, 2012 4:11 PM
    They should call it the iPod TouchItMore
  • 17 Hide
    house70 , August 7, 2012 4:15 PM
    A bit of Apple history here; basically, a document revealing that a specs discussion took place in a company meeting.
    Groundbreaking, indeed; IDK if any of us will be the same anymore after this fantastic reveal.
    I, for one, will be quaking in my boots for the rest of the year....

    Maybe Apple is prepping the grounds for future lawsuits, suing everyone that ever launched a 7 inch tablet before their product (this, after they launch it, of course)..
    Or, maybe Gruener had a slow Apple day and decided to refresh everyone's memory about something that we already knew it happened.
  • 11 Hide
    amk-aka-Phantom , August 7, 2012 4:36 PM
    Screw what Jobs said, 7'' is great (using original Galaxy Tab with CM9). Fits in my pocket perfectly and yet is big enough for comfortable browsing. 10 inch would require a bag.
  • -5 Hide
    freggo , August 7, 2012 4:37 PM
    The Apple 'car'....

    and in other News, Ford announced the pending release of its new Tablet PC called the 'Focus' while GM is keeping mum over the rumored GM phone called the 'Prizm'; it is Ford tough (lawsuit pending) and built like a rock.

    :) 
  • 20 Hide
    hardcore_gamer , August 7, 2012 4:37 PM
    WOW..Holy Apple invented 7" tablets.
  • 7 Hide
    Kami3k , August 7, 2012 5:00 PM
    More proof Apple just copies ideas.
  • -5 Hide
    hrhuffnpuff , August 7, 2012 5:08 PM
    Ya know, some sicko who is sorta dyslexic will type..." Steve Jobs inserted a 7" tablet in Steve Cue, who advocated the insertion. And Steve Jobs was " Receptive to the idea"". You get the gist....
  • 8 Hide
    zzz_b , August 7, 2012 5:08 PM
    I am not sure what is this article about :o 
    Nothing new, not worthy of anything.

    Why did I even bother writing about it???
  • -4 Hide
    kartu , August 7, 2012 5:13 PM
    kawininjazxThey should call it the iPod TouchItMore

    iTouchKids
  • -9 Hide
    Anonymous , August 7, 2012 5:18 PM
    Scamsung wasn't able to compete until it made a product identical to the iPhone. The Galaxy S is identical to the iPhone except for the OS, so anyone that bought one really was just saying "I want an iPhone, but I want people to think I am a unique rebel, so I will buy a device that is identical to the iPhone in everything except the logo on the back".

    Kudos to Scamsung for piggybacking off of Apple's hardwork. It's going to cost them $2.5 billion and their biggest partner, but hey, it was able to reestablish itself in the smartphone industry thanks to Apple's hard work!
  • 7 Hide
    aracheb , August 7, 2012 5:44 PM
    SmartPhonesRDUMScamsung wasn't able to compete until it made a product identical to the iPhone. The Galaxy S is identical to the iPhone except for the OS, so anyone that bought one really was just saying "I want an iPhone, but I want people to think I am a unique rebel, so I will buy a device that is identical to the iPhone in everything except the logo on the back". Kudos to Scamsung for piggybacking off of Apple's hardwork. It's going to cost them $2.5 billion and their biggest partner, but hey, it was able to reestablish itself in the smartphone industry thanks to Apple's hard work!

    galaxy is skinnier than iPhone. lol more comfortable while having it in the pocket.
  • -4 Hide
    sundragon , August 7, 2012 5:48 PM
    hardcore_gamerWOW..Holy Apple invented 7" tablets.


    You sound like you have serious iDevice envy...

    (Written on my Nexus 7)
  • -2 Hide
    robochump , August 7, 2012 5:51 PM
    Kami3kMore proof Apple just copies ideas.


    All companies influence each other and currently no other company influence consumer electronics more than Apple. Sure hipster Apple haters will hate as well as be funny doing it, but its true. Funny how people hate a company only because it is successful. Hell I would sue if I came up with a killer product and other companies borrowed heavily on the concept to sell their own version. I for one am proud Apple is a US company and hope Samsung loses because this will reward companies that innovate and not companies that simply take ideas to easily make their own version. Funny how Samsung lawyers are doing whatever they can for a mis-trial....guilty much?!?
  • 0 Hide
    sundragon , August 7, 2012 5:57 PM
    robochumpAll companies influence each other and currently no other company influence consumer electronics more than Apple. Sure hipster Apple haters will hate as well as be funny doing it, but its true. Funny how people hate a company only because it is successful. Hell I would sue if I came up with a killer product and other companies borrowed heavily on the concept to sell their own version. I for one am proud Apple is a US company and hope Samsung loses because this will reward companies that innovate and not companies that simply take ideas to easily make their own version. Funny how Samsung lawyers are doing whatever they can for a mis-trial....guilty much?!?


    /sarcasm

    God forbid you don't want someone to take your idea?!?! You are a horrible person! HORRRIBLE!!!

    /sarcasm
  • 4 Hide
    Camikazi , August 7, 2012 5:58 PM
    SmartPhonesRDUMScamsung wasn't able to compete until it made a product identical to the iPhone. The Galaxy S is identical to the iPhone except for the OS, so anyone that bought one really was just saying "I want an iPhone, but I want people to think I am a unique rebel, so I will buy a device that is identical to the iPhone in everything except the logo on the back". Kudos to Scamsung for piggybacking off of Apple's hardwork. It's going to cost them $2.5 billion and their biggest partner, but hey, it was able to reestablish itself in the smartphone industry thanks to Apple's hard work!

    You've never seen a Galaxy S if you think it is identical to the iPhone, the two phones are very different and I'm not sure why they keep saying they are the same. Actually I do see a similarity but only when the websites taking the picture reduce the size of the Galaxy S to match the height of the iPhone, although even then it isn't too hard to tell the difference form the front let alone the sides or back.
  • 4 Hide
    Kami3k , August 7, 2012 6:03 PM
    robochumpAll companies influence each other and currently no other company influence consumer electronics more than Apple. Sure hipster Apple haters will hate as well as be funny doing it, but its true. Funny how people hate a company only because it is successful. Hell I would sue if I came up with a killer product and other companies borrowed heavily on the concept to sell their own version. I for one am proud Apple is a US company and hope Samsung loses because this will reward companies that innovate and not companies that simply take ideas to easily make their own version. Funny how Samsung lawyers are doing whatever they can for a mis-trial....guilty much?!?


    Apple gave false evidence to a court. Nothing Samsung as done is even close to that.

    Oh and no other company copies ideas and then claim they are new and revolutionary like Apple does.

    Go to boing boing or whatever that crap site appdrone.
  • 2 Hide
    robochump , August 7, 2012 6:17 PM
    Kami3kApple gave false evidence to a court. Nothing Samsung as done is even close to that.Oh and no other company copies ideas and then claim they are new and revolutionary like Apple does.Go to boing boing or whatever that crap site appdrone.


    I want links to support your statements.
  • 2 Hide
    Vladislaus , August 7, 2012 8:40 PM
    robochumpI want links to support your statements.

    The Dock found is OS X from 10.5 onwards is a blatant copy of the one presented by Sun with the Project Looking Glass. The technique of flipping a Dashboard widget also came from this project. And the most ridiculous thing was that Steve Jobs threatened to sue Sun if they released the OS and after the Project became inactive he ripped ideas from it to use in Apple's OS.

    http://www.youtube.com/watch?v=JXv8VlpoK_g

    And also this wasn't the first time, nor the last that Apple blatantly stole from another company and claim it's their technology.
  • 0 Hide
    madjimms , August 7, 2012 8:54 PM
    7" diagonal? what about GIRTH! ITS ALL ABOUT GIRTH BABY!
  • 2 Hide
    ikyung , August 7, 2012 9:30 PM
    robochumpI want links to support your statements.

    http://techcrunch.com/2011/08/15/apples-evidence-in-european-galaxy-tab-injunction-was-seriously-misleading-as-in-false/

    Apple couldn't make a case with any of their "claims" so they claimed the Galaxy Tab was the same in design. Then cropped all the pictures, changed the home screen, etc.
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