iPhone OS Caused a 'Crisis of Design' at Samsung

If it looks like an iPhone and if it feels like an iPhone, it must be an iPhone. Not necessarily. It could also be another smartphone, a Samsung smartphone, for example. A company memo recently released as part of the Apple-Samsung trial seems to confirm that Samsung may have been working on a blatant copy of the iPhone.

The memo, published by All Things Digital, and brought up in the arguments of legal counsels in the court case between Apple and Samsung appears to not have just one smoking gun against Samsung, but several in a rapid fire succession. Here are some examples:

“I hear things like this: Let’s make something like the iPhone.”

“When everybody (both consumers and the industry) talk about UX, they weigh it against the iPhone. The iPhone has become the standard. That’s how things are already.”

 “Do you know how difficult the Omnia is to use? When you compare the 2007 version of the iPhone with our current Omnia, can you honestly say the Omnia is better? If you compare the UX with the iPhone, it’s a difference between Heaven and Earth.”

Of course, these are product discussions that are held in many industries about many products. Intel's competitors may have had discussions that surrounded around the thought "let's make something like an Ultrabook" (purely speculating here), but the Samsung emails are rather damaging for the company under the aspects of the accusation that it has copied the iPhone.

 

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  • Netherscourge
    Of course Samsung based their initial designs on the iPhone - and then they added to it and made it BETTER!

    It's called innovation.
    27
  • Desertlax
    Unfortunately I can't take credit for this analogy, but another journalist mentioned of course you compare yourself to your competition, do you think that the current Olympic athletes don't look at how fast the person next to them is running? You look at your competition, and then attempt to beat them. I feel like this is apple entering the Olympics, and then claiming that they invented and patented the left-foot-then-right-foot style of running, everyone on of the things they are claiming was stolen from then existed before. Rectangles with rounded corners.....uh better call apple, my griddle copied their shape exactly, and an all glass from to a screen, uh oh, TV manufacturers were copying them even before they got the chance to patent it.
    24
  • NightLight
    NetherscourgeOf course Samsung based their initial designs on the iPhone - and then they added to it and made it BETTER!It's called innovation.

    could not have said it better.
    competition is what drives technology. all these documents prove is that samsung said: hey, our products need to improve, and they did that. Anyone who can't tell an iphone and a samsung apart needs glasses.
    these apple lawsuits are getting ridiculous.
    21
  • Other Comments
  • Netherscourge
    Of course Samsung based their initial designs on the iPhone - and then they added to it and made it BETTER!

    It's called innovation.
    27
  • Desertlax
    Unfortunately I can't take credit for this analogy, but another journalist mentioned of course you compare yourself to your competition, do you think that the current Olympic athletes don't look at how fast the person next to them is running? You look at your competition, and then attempt to beat them. I feel like this is apple entering the Olympics, and then claiming that they invented and patented the left-foot-then-right-foot style of running, everyone on of the things they are claiming was stolen from then existed before. Rectangles with rounded corners.....uh better call apple, my griddle copied their shape exactly, and an all glass from to a screen, uh oh, TV manufacturers were copying them even before they got the chance to patent it.
    24
  • NightLight
    NetherscourgeOf course Samsung based their initial designs on the iPhone - and then they added to it and made it BETTER!It's called innovation.

    could not have said it better.
    competition is what drives technology. all these documents prove is that samsung said: hey, our products need to improve, and they did that. Anyone who can't tell an iphone and a samsung apart needs glasses.
    these apple lawsuits are getting ridiculous.
    21