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Blizzard Doesn't Want Diablo 3 Players to Rely on Auction House for Equipment

By - Source: PCGamesN | B 77 comments

Blizzard wants Diablo 3 player to feel like they own their equipment, not renting them.

Diablo 3 senior game designer Andrew Chambers recently said during an "Ask a Dev" session that players acquiring most of their gear through the Auction House is a definite issue. The team wants players to feel like they own their gear, and not merely "renting" the goods. This is why new crafted items are now bound to player accounts.

"Making the new crafted items account bound was done for one very distinct reason: to give players more incentives to play the game rather than the Auction House," added designer Travis Day. "Something we discuss frequently is how the Auction House has impacted the game and how we can refocus players away from farming the Auction House and onto farming monsters."

Day added that Demonic Essence was made account bound to encourage players who wish to create the new items to play the game rather than head into the Auction House and buy all the mats necessary to mass-produce the items.

"For that same reason we wanted the product of the recipes to be account bound as well," Day said. "We want players to not only find or produce their own items more often but also diminish the impact the Auction House has on the game, and we felt like this was a good opportunity to take our first steps in that direction."

Shortly after the launch of Diablo 3, former game director Jay Wilson defended the addition of both in-game gold-based and real-world cash-based auction houses, saying that the core of Diablo is a trading game. In Diablo 2, players bought equipment, but not in a service provided by Blizzard. He also said the best items to acquire will be through trade.

"My general response to [critics of the real money auction house] is if they didn’t think real money was involved in Diablo 2 then they were fooling themselves because it absolutely was," he said. "And it didn’t ruin that game so we don’t believe it will ruin Diablo 3."

But players have reportedly felt different, that they're spending too much time farming the listings for new items rather than playing the game itself. Blizzard obviously agrees in the latest patch, v1.03, which helps players focus on the adventure, not the auction.

"No matter what we do, some players are going to have vastly better gear than others, and that’s probably always going to be the case depending on your level of investment," added Diablo 3 senior technical designer Wyatt Cheng.

 

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Top Comments
  • 24 Hide
    Anonymous , February 14, 2013 2:13 AM
    Oh that's rich, considering that the whole time I was levelling a character every item you would get is 5-8 levels below what you are currently using, so yeah nah I think I'll stick to auction house.
  • 23 Hide
    wavetrex , February 14, 2013 2:39 AM
    Too late b*tches!

    Nobody cares about Diablo3 anymore, losing playerbase to other games like TL2 and PoE daily.
  • 22 Hide
    master_chen , February 14, 2013 3:21 AM
    Quote:
    10 years too late...


    :hello: 
Other Comments
    Display all 77 comments.
  • 7 Hide
    master_chen , February 14, 2013 2:02 AM
    Someone still "plays" FIALbo III? Didn't think so.

    Torchlight II-god
  • 24 Hide
    Anonymous , February 14, 2013 2:13 AM
    Oh that's rich, considering that the whole time I was levelling a character every item you would get is 5-8 levels below what you are currently using, so yeah nah I think I'll stick to auction house.
  • 11 Hide
    tobalaz , February 14, 2013 2:23 AM
    I was scared to death to play D3 with all the issues it had on launch and in the first few months.
    Don't get me wrong, I loved D2, but I didn't want to feel like I was shelling out top dollar for something that sounded like it wasn't even beta worthy.
    Still waiting for an article that says "D3 finally fully playable!"
    Sounds like it might be getting there.
  • 8 Hide
    Anonymous , February 14, 2013 2:25 AM
    LOL the ONLY way I was able to get passed nightmire was to use the auction house for everything. good thing you can sell your gems and turn it into gold. Still though, on inferno I cant even play it unless I willing to pay real money for auction house items that do enough damage....
  • 6 Hide
    esrever , February 14, 2013 2:25 AM
    2 options to get stuff. Grind or auction house. Since the game is basically built around grinding after you beat the story. Buying things from the auction house just means you get to play less.
  • 23 Hide
    wavetrex , February 14, 2013 2:39 AM
    Too late b*tches!

    Nobody cares about Diablo3 anymore, losing playerbase to other games like TL2 and PoE daily.
  • 15 Hide
    master_chen , February 14, 2013 2:42 AM
    Quote:
    Too late b*tches!

    Nobody cares about FIALbo III anymore.


    Exactly.
  • 21 Hide
    bluestar2k11 , February 14, 2013 2:49 AM
    "players acquiring most of their gear through the Auction House is a definite issue."

    How did they not see this coming?
    What kind of idiots do they have working for them?

    Of course it's a problem, this was seen by most people before the game even launched. If players can buy their gear rather then spend 12 weeks farming it, of course their going to do that, every time! Why do you think MMO's have brokers and their wildly used? People want the easy way, and they'll spend money to get it. Which is why a lot of people don't craft.
  • 16 Hide
    bebangs , February 14, 2013 3:03 AM
    10 months too late...
  • 16 Hide
    Kami3k , February 14, 2013 3:19 AM
    Uh, so the whole reason you wanted online only play, is now something you DON'T want?

    Right, just like Tim Cook didn't want to sue Samsung but when Jobs died he did nothing to stop them.

    Blizzard is now suffering what Apple is, the lost of its cult following.
  • 22 Hide
    master_chen , February 14, 2013 3:21 AM
    Quote:
    10 years too late...


    :hello: 
  • 21 Hide
    sliem , February 14, 2013 4:11 AM
    Worst $60 I have ever spent.
  • 4 Hide
    olaf , February 14, 2013 4:18 AM
    incoming soul bound items soon...
  • 11 Hide
    EVILNOD , February 14, 2013 4:40 AM
    i think their crafting system too weak compare to D2. gem felt alot more useful in d2, i got tons of fun put blue gem into my amazon bow and freeze the mob around.. you can also got any rune stone combo you want beside rune word.
    the skill tree design is much much better in d2 compare to d3. i play d2 3 week right b4 d3 coming out, i must say beside gfx and few new UI d2 is better in every single way. it seems diablo just like movie.. d1 is original idea, d2 is improve and make tons $$$ then d3 turn to sh1t
  • 18 Hide
    casualcolors , February 14, 2013 5:03 AM
    "Blizzard doesn't want people to rely on the auction house for their equipment" lol.

    Sure they do. That's why they went through so much trouble to monetize half the AH.
  • -1 Hide
    alidan , February 14, 2013 5:09 AM
    bluestar2k11"players acquiring most of their gear through the Auction House is a definite issue."How did they not see this coming?What kind of idiots do they have working for them?Of course it's a problem, this was seen by most people before the game even launched. If players can buy their gear rather then spend 12 weeks farming it, of course their going to do that, every time! Why do you think MMO's have brokers and their wildly used? People want the easy way, and they'll spend money to get it. Which is why a lot of people don't craft.


    They had to strike a fine balance between finding deer in the gaming using the auction house, I haven't played Diablo three but I played Diablo two, and I played torchlight two

    From I understand some of the rarest items in Diablo two are one in 1 million chances of having it drop, this is good if you want to extend the life you game at the insanely high-end, but it also makes grinding and people just selling their loot more common. I'm really interested if Diablo three really is that much different than the Diablo II on the loot drop scale.

    Because in torchlight two they didn't make the game for to be a grind fest they made it for you to play it over and over again, so they made the hard to find loop easier to get to the point where it's not that much of a grind.

    While saying is that like to know if it's really Diablo threes fault that people use the auction house or if it's that people of gone so impatient for the grind that if it's just easier to use the auction house they use it.
  • 7 Hide
    bebangs , February 14, 2013 5:12 AM
    it's funny that blizzard just realized this now.

    aren't you thankful!?
  • 9 Hide
    proxy711 , February 14, 2013 5:26 AM
    Path of Exile.
  • 8 Hide
    The_Trutherizer , February 14, 2013 5:54 AM
    Yep... Diablo 3 is like a pay per pixel paint program where you are not experiencing the journey of the game, but paying to create the end result.

    Beating the game is also meaningless. Your choices and skills and gear have no real effect on your chance to beat the next difficulty. You just farm a bit and buy better gear.

    farm, farm, farm, farm, farm

    It's true that there was money involved in D2, but not at this level and not to the point where the game was but an appendix to the trading. Sure some kids did nothing but farm to make some money, but now everybody has to farm just to play the game. I saw this happening before the AH was monetized even. And the AH was incredibly clunky. My thought at the time was that Blizzard should have learned by now how to create an AH interface from their experience with WoW. I honestly think they did that AH in the last week of development. Even by the time I stopped playing there were features which needed to be completed still. Right there staring at you, but you could not use them, because they had not finished the effing game yet.

    Reminds me of the story of the baker who charged a guy for smelling his bread. I wish I could go back in time and make them listen to the sound of my money, because noway would I have actually paid for the game if I knew it was going to be a waste of time.
  • 11 Hide
    kinggraves , February 14, 2013 5:58 AM
    Complete and utter bullshit. They not only designed the game around the AH to maximize their profit, they stated from the beginning that was their intent and that there was nothing wrong with the RMAH. Activision has made it clear in the past that customers are just wallets to be robbed. This is just a smokescreen to prevent people from leaving to copycat games. They aren't satisfied until they get every last dime they can.
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