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Report: XFX Not Making GeForce GTX 480, 470s

by - source: Tom's Hardware US

XFX will be sitting out this initial round of offerings from the green-eyed monster.

These aren't going to be in stores.As we approached the Nvidia GTX 480 launch, one of the early vendors that we saw boxes and cards from was XFX. That meant, naturally, that we'd have GTX 480 and GTX 470 cards from XFX, right? It doesn’t seem that way.

According to various sources, XFX is skipping right over this initial family of Fermi-based GPUs from Nvidia. That means that there will not be any GeForce GTX 480 and GTX 470 cards from XFX, though the vendor will continue selling its current Nvidia products.

Although XFX may have axed its plans to roll out GeForce GTX 480 and GTX 470 cards, we expect the company to sell Fermi-based products eventually down the line.

Interestingly, Legit Reviews relays its conversation with XFX, where it mentioned that the card maker have "yet to see whether the fermented launch will reach an inglorious anti-climax" and mentioned it wants to "Ferm up to who really has the big Guns."

Sounds like XFX is most interested in selling its gun-tote ATI Radeon HD 5970 Eyefinity 6 monster.

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tacoslave 04/01/2010 2:31 AM
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even they don't want one.

kageryu 04/01/2010 2:37 AM
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Go go XFX! They know what's good for their business (b^_^)b

otacon72 04/01/2010 2:41 AM
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Pretty bad when XFX won't touch your flagship GPU.

builderbobftw 04/01/2010 2:42 AM
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Now people with Fermi chips that fry are screwed.

I think XFX is sitting this out cuase they are neverous baout a lifetime warrenty on this turd.

nognlite 04/01/2010 2:44 AM
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wasteoftime 04/01/2010 2:44 AM
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After the amount of GTX260s and GTX280s I went through (without overclocking) I'm sure they're terrified of offering any kind of warranty on these things. The purple screens of death got so bad for me that I refuse to ever by another nVidia product.

radiovan 04/01/2010 2:44 AM
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KageRyu :
Go go XFX! They know what's good for their business (b^_^)b


Time will tell. Still, nice to see some competion; it's badly needed.

lauxenburg 04/01/2010 2:50 AM
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XFX seems knows what they are doing...

I wouldn't be shocked if Nvidia filled for bankruptcy within the next 5 years. Their products have been shockingly down the drain lately.

TheViper 04/01/2010 2:59 AM
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Has a big vendor like XFX ever held themselves back from a product launch like this before?

micr0be 04/01/2010 3:03 AM
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lauxenburg :
XFX seems knows what they are doing...I wouldn't be shocked if Nvidia filled for bankruptcy within the next 5 years. Their products have been shockingly down the drain lately.



i hope not, competition is all we'v got to keep good products with good prices coming. lets hope nvidia will learn from their mistakes and go head to head with ATI next series

bdonedge 04/01/2010 3:06 AM
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LOL@Nvidia fanboys. I'm glad to see ATI is making it's way back up and rolling with the "big leagues".

mister g 04/01/2010 3:07 AM
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The only way that's happening is if Bvidia manages to make their cards more energy efficient,not all people have their own personal power plants!

bigrigross 04/01/2010 3:08 AM
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lauxenburg :
XFX seems knows what they are doing...I wouldn't be shocked if Nvidia filled for bankruptcy within the next 5 years. Their products have been shockingly down the drain lately.



Nvidias not going anywhere. True there high end gaming gpu isnt doing to well at this point but Nvidia has there hands in laptops and workstation cards. Also they have other ventures other than just gaming. It just may be the end of high end consumer graphics from them.

kageryu 04/01/2010 3:14 AM
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radiovan :
Time will tell. Still, nice to see some competion; it's badly needed.



I know, I just noticed that the xfx 5850 dropped from $309 to $289 on newegg today. I guess Nvidia did something even though I expected much more from them.

RazberyBandit 04/01/2010 3:17 AM
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I read this on Legit Reviews and Hardware Canucks yesterday. If you read the entire report, XFX has not ruled out making derivative, or "lesser" models yet to come. They're just skipping these first two cards. I don't blame them considering the warranty they'd have to offer. Looks like PNY, eVGA, Zotac and Sparkle may become the only companies to offer lifetime warranty cards within the nVidia camp, for now.

One thing XFX is still behind on when it comes to it's ATI cards - support for voltage modifications like MSI and ASUS.

welshmousepk 04/01/2010 3:28 AM
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can't blame them, with the temps these two cards run at, it would cost them millions to reaplce dead cards under their lifetime warranty.

i think they will be offering lower end cards, but its just not worth them offering 470.480's.

truehighroller 04/01/2010 3:34 AM
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I realized these cards are indeed a failure like every one's saying when XFX released this information the other day..

radiovan 04/01/2010 3:53 AM
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Pesonally, I am waiting till 2011. Nvidia will have time to mature/upgrade their design, prices will normalize on both sides of the camp and PCI-e 3.x will be out, hopefully. Really, DX11 is not my concern one bit, stability is and multi-functionality, since my life does not revolve around game spec's but making money with what I got.

bliq 04/01/2010 3:55 AM
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alterecho 04/01/2010 3:59 AM
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it's not xfx that doesn't want to churn out these two cards, its nvidia
that cut them off because they started making ATI products according to
some sites. it's sort of like a punishment it seems. xfx's response to this
is 5970 x2. xfx made right response by trying to really rubbing it in.

RazberyBandit 04/01/2010 4:41 AM
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alterecho wrote :

it's not xfx that doesn't want to churn out these two cards, its nvidia
that cut them off because they started making ATI products according to
some sites. it's sort of like a punishment it seems. xfx's response to this
is 5970 x2. xfx made right response by trying to really rubbing it in.



That can't be true. XFX, along with ASUS, MSI, and Gigabyte have been making cards for both brands for at least 2 years. Meanwhile, ASUS, MSI, and Gigabyte are still making both. Why would they cut only one of them for cross manufacturing? To make a point? LOL And why cut the one with whom they've had a great relationship with for many, many years?

It doesn't make any sense to think that's how it went down... Mainly because nVidia hasn't had a new product in over a year (GTS 250 does NOT count - rebadge!) and wants to get itself back into the running. XFX is known world-wide. You don't chop off one of your best, else you risk chopping off part of yourself.

Aneesh@4GHz 04/01/2010 4:47 AM
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I think XFX is now on the ATI side!

Snuffles 04/01/2010 5:00 AM
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alterecho :
it's not xfx that doesn't want to churn out these two cards, its nvidiathat cut them off because they started making ATI products according tosome sites. it's sort of like a punishment it seems. xfx's response to thisis 5970 x2. xfx made right response by trying to really rubbing it in.



I read this somewhere too.

But will it really hurt them, no new nVidia product to sell to no decent nVidia product to sell, for the last seven months.

smilingman 04/01/2010 5:16 AM
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When your number one card sale does not have a product for your next-gen chip that is a very, very bad sign. No matter what happened this shows that nVidia has made a mistake with how they have handle the GF100 chip.
If they don't stop listening to their own PR spin and fix all major issues with this chip, we will be left with only ATI and thats not good for anyone.

derek2006 04/01/2010 5:28 AM
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RazberyBandit :
One thing XFX is still behind on when it comes to it's ATI cards - support for voltage modifications like MSI and ASUS.



That's because they offer a lifetime warranty and do not want to replace cards the user caused death to.

lordfakie 04/01/2010 5:30 AM
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These are product cycles, you cannot have brilliant ideas all the time. ATI had their bad times before the 9000 series and then with the HD 2000 series, so did nvidia with the 5000fx and now Fermi. I suspect the graphics circle of life will continue.

But Go go AMD hehe!

climber 04/01/2010 5:34 AM
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smilingman :
When your number one card sale does not have a product for your next-gen chip that is a very, very bad sign. No matter what happened this shows that nVidia has made a mistake with how they have handle the GF100 chip.If they don't stop listening to their own PR spin and fix all major issues with this chip, we will be left with only ATI and thats not good for anyone.

No, we'll be left with ATI and Intel, there's a couple other graphics cards makers like Matrox and another one, I can't think of off the top of my head, but Intel's attitude is that you don't need the kind of horsepower Nvidia and ATI can muster for graphics.

Anonymous 04/01/2010 5:34 AM
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I bet they had some concerns about failing cards due to overheating and lower GPU life at such high temps for a lifetime warranty that would cost em more, so more profits with ATi 5xxx series.

Not only XFX started to sell ATi cards, many other manufacturers like Gainward.

spoofedpacket 04/01/2010 5:41 AM
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radiovan :
Pesonally, I am waiting till 2011. Nvidia will have time to mature/upgrade their design, prices will normalize on both sides of the camp and PCI-e 3.x will be out, hopefully. Really, DX11 is not my concern one bit, stability is and multi-functionality, since my life does not revolve around game spec's but making money with what I got.



You should probably invest in FireGL or Quadro if looking for those things.

knowom 04/01/2010 5:44 AM
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