HIS' Radeon R9 290X IceQ X2 Looks Like a Picasso
HIS' new graphics card will suite a Picasso themed PC quite well.
HIS has officially announced its new high-end Radeon R9 290X IceQ X2 Turbo graphics card. This graphics card is a factory overclocked R9 290X, which is only possible with a custom cooler featured by this card.
The GPU aboard is clocked at 1060 MHz out of the box. Naturally, this being an R9 290X means that the frequency is actually up to 1060 MHz, though we imagine that the cooler that HIS has equipped the card with will be capable, under almost all conditions, of keeping the card running cool enough to run at full speed. Memory is clocked at the reference 5.0 GHz. 
The cooler is gold-colored with silver accents, has two 100 mm fans, as well as an aluminum fin array by which heat is fed through a handful of heatpipes. The card also carries a black backplate with white accents. These colors are combined with a blue PCB. The color combination is somewhat questionable, though. If you're going for a Picasso look inside your chassis, it might work out well with a wild assortment of other colors.
I like what Nvidia did with their 780s, Titans, 780 tis... Have the lights on the side of the card that faces the case's side door and then allow you to cycle through different light patterns.
I think the video card manufacturers should do something more along those lines if they want things to look cool. LEDs on the side with user configurable color or lighting patterns.
Who cares how is looking , important is how good is that GPU.
Suit. (Suite = sweet).
If by Picasso, you mean makes three-dimensional surfaces flatten together into a two-dimensional image, then I feel like they're falling short a bit on modern graphics
http://www.hisdigital.com/UserFiles/product/H787QN2G2M_all_1600.jpg
http://dl.maximumpc.com/galleries/pennywise09/AMD_ICEQ4HIS_full.jpg
Top is probably the last card I would've bought from them. Hell, their HD 4xxx cards were downright beautiful... I really wish people still made coolers like the used to, but I guess the need for more cooling power is beating out aesthetics at this point. That, and the worthless 'gamer' market that's being made by the advertising divisions of about every company out there. It's like we're actually trying to stop making clean, professional-looking products at his point.
Ah well, I guess I'm just old fashioned. I'm still stuck in the days of a Core2 Duo E6600 with an HD 4870... *sigh*
These cards are Bob Mackie fabulouuuus!
Most cards perform the same with the same gpu and "factory overclock"
Brand loyalty aside, looks come into play. If the ASUS and Sapphire cards perform the same but the ASUS looks better.. thats what im going to buy. Hard to understand I know.
I've tested this card 6 months ago in Germany. The 1th revision card is (since February) always in our English roundup too. With data, own pics and video:
http://www.tomshardware.com/reviews/radeon-r9-290-and-290x,3728-13.html
This here (in the news) is the second version of this HIS card (Rev. 2), now with 8+8-pin connectors and a modified PCB + backplate. But the original has less coil whining. I have both cards in my hands and this Elvis-style looks in real better than on this pre-renderd pics or some photos. Simply close you case and forget the color